NIE 2015
Passing the Test
NQA/QC testing continues to evolve. Every second of the day, someone is consuming a dietary supplement, whether in pill form, beverage, chew, etc. Consumers automatically take two things on faith—that the supplement will work as the label claims, and that it is safe; it won’t make them sick. As new ingredients are being launched and ...
Fostering Customer Loyalty for Long-Term Growth
Customer loyalty: every company needs it for growth and long-term sustainability, but some are better than others at earning it. Let’s examine what it is, and the best ways to obtain and nurture that loyalty. Customer loyalty is part logic and part emotion. A customer’s ability to logically evaluate product quality and value is the ...
Marine Fortifications
As with supplements, quality, stability, flavor and digestibility remain among the top concerns when it comes to marine nutraceuticals for foods. The ocean covers approximately 70 percent of the earth’s surface, but much of it is still a mystery. What we do know is that marine ingredients offer a number of health benefits. According to ...
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