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[Extra! Extra!] Veracity Launches Protein Powder Containing MyoVera

by Eric Munson | June 1, 2026

Veracity (New York, NY), a brand specializing in science-backed metabolic health solutions, launched Metabolic Power Protein, a doctor-developed, plant-based protein designed to help people build lean, active muscle. It is created for anyone seeking sustainable energy, appetite control and long-term metabolic strength. It fills a critical gap in modern wellness—protein that powers metabolism without compromising ...

[Extra! Extra!] Emerging Trends in the Functional Foods and Beverages Space

by Mike Straus | June 1, 2026

Functional foods and beverages are continuing to trend upward, but emerging trends are differing from the past bestsellers like probiotics and ketogenic fats. Now, consumers are looking for something different. To capture current consumer trends, The Fresh Factory examined emerging food and beverage statistics in February 2026 to see what consumers are actually buying—and the ...

[Extra! Extra!] Indena’s Centextra Shows Promise for Antioxidant, Inflammation and Cell Migration Linked to Skin Health

by Brianna Diorio PhD | June 1, 2026

Italian botanical ingredients supplier Indena presented science-backed healthy aging solutions at Vitafoods Europe 2026 held in Barcelona, Spain in April. A key focus at the show for the company was Centextra, which was developed as a Centella Indena Phytosome. The ingredient is designed to support skin firmness, elasticity and restoration. Derived from Centella asiatica, it ...

[Extra! Extra!] Preventing Cognitive Decline, a Cup at a Time

by Joy Choquette | May 1, 2026

Savoring a cup of coffee or tea daily might provide better cognitive functioning on a long-term basis. A new study found that drinking moderate amounts of caffeinated coffee or tea (two to three cups of coffee or one to two cups of tea daily) may help to prevent cognitive decline. More than 130,000 participants were ...

[Extra! Extra!] The Connection Between Aspirin Use and the Risk of Falls and Fractures

by Mike Straus | May 1, 2026

It may sound surprising, but one very common drug may have implications for bone health. A March 9, 2026 blog article by Harvard Health Publishing examined whether or not there’s a connection between aspirin use and risk of falls and fractures—and as it turns out, there is. A 2022 study published in the Journal of ...

[Extra! Extra!] Key Takeaways From Probiota 2025

by Mike Straus | April 1, 2026

The digestive health ingredients space is seeing significant scientific innovation, bringing sophistication to ingredients that previously did not exist. In March 2025, DSM-Firmenich published a blog article chronicling the five breakthrough trends from Probiota 2025 in Copenhagen. First and foremost, the conference highlighted how age-related changes in the gut microbiome are influencing health across all ...

[Extra! Extra!] The Upcycling Process for NEM and Ovolux

by Eric Munson | April 1, 2026

Stratum Nutrition’s (Carthage, MO) NEM and Ovolux are natural ingredients derived from upcycled eggshell membrane collagen. For decades this part of the egg was largely treated as waste despite naturally containing collagen, glycosaminoglycans and other bioactive compounds. “What makes NEM and Ovolux unique is how we’ve built a proprietary process around preserving what nature already ...

[Extra! Extra!] Sleep Science Is Expanding Beyond Sedation

by Brianna Diorio PhD | April 1, 2026

For a long time, sleep supplements were mostly associated with helping people fall asleep faster. Today, as researchers learn more about the biological systems that influence sleep quality, the conversation around sleep support is beginning to evolve. Today, many formulators are focusing less on simple sedation and more on supporting the broader physiological factors that ...

[Extra! Extra!] Aker BioMarine Researches Brain and Muscle Health for Longevity

by Eric Munson | March 2, 2026

Clinical research in the healthy aging area is of interest because consumers are increasingly demanding products that are both safe and credible. Rigorous science helps brands innovate responsibly, ensuring safety and efficacy, which ultimately strengthens brand reputation and loyalty. Two key areas of interest for Aker BioMarine (Norway) are brain and muscle health. “We are ...

[Extra! Extra!] With Online Content Comes Greater Responsibility

by Joy Choquette | March 2, 2026

Podcasts are no longer niche; they’re getting big. According to data from Statista, approximately 160 million Americans listen to podcasts at least once a month. There are podcasts that cover seemingly every topic under the sun, including women’s health. The trouble with podcasts, videos, blogs and other online content is that there is sometimes a ...

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