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Arla Foods Ingredients to Aquire Volac Whey Nutrition Business

by Shari Barbanel | November 18, 2024

Arla Foods Ingredients (Denmark) is moving forward with its acquisition of Volac’s Whey Nutrition business, after it was approved by the U.K.’s Competition and Markets Authority. The regulator’s go-ahead followed an agreement between the two companies, which was signed in April 2024. The business is built around a processing facility at Felinfach in Wales, which ...

How To Build CBD Brand Obsession That Lasts

by Nicole Brown | March 31, 2022

We all have brands we love. We cherish the products they offer, we closely watch their every move, we proudly extol their virtues to friends, family, and even total strangers. What drives this kind of love? Is it unattainability? Guilty pleasures? Aesthetic perfection? When we’re obsessed with a brand, it’s usually because it speaks to ...

The Sports Car & the Sleeping Giant: How THCV & CBN Are Taking Over the Industry

by Nicole Brown | February 25, 2022

2021 has the potential to be remembered as the year when minor cannabinoids achieved major status. While it’s true that the cannabis market is generally interested in tetrahydrocannabinol (THC), the intoxicating cannabinoid that most marijuana consumers have come to know and love; as well as cannabidiol (CBD); but cannabinoids such as tetrahydrocannabivarin (THCV) cannabinol (CBN) ...

Innovation Strategies to Deliver CBD Products With Speed and Confidence

by Nicole Brown | January 24, 2022

It’s a new year, and 2022 has the potential to be remembered as the year when minor cannabinoids achieved major status.  It’s true that the cannabis market is generally interested in tetrahydrocannabinol (THC), the intoxicating cannabinoid that most marijuana consumers have come to know and love, as well as cannabidiol (CBD). But cannabinoids, such as ...

7 Trends to Watch in the Cannabinoid-Enabled Market in 2022

by Nicole Brown | December 21, 2021

It’s quite evident that the cannabis industry has gone through several changes in the past few years. Some changes befitted the industry while others marred its reputation. In many ways, the CBD industry is an unstoppable juggernaut. It’s already a multi-billion-dollar sector that will only get bigger, as millions of consumers have made their preferences ...

Commercial Trends Dominating the CBD Market in 2021

by Nicole Brown | October 7, 2021

We are entering Year 3 of federally legal Hemp CBD, and everyone—brands, manufacturers, retailers and investors—is scrambling to predict the future after COVID-19 and oversupply-driven market dislocation. This new era of the market will see sustainable growth driven by the entry of national brands, a fast-maturing supply chain, and the three Rs: research, regulatory clarity, ...

Media Training: Worth Every Penny

by Sheldon Baker | October 5, 2021

By Sheldon Baker Most business leaders find media interviews the most intimidating part of their role. Thus, this one point alone emphasizes the need for effective media training. I have lost count on how many times chief executive officers and senior executives have told me they do not feel they need media training. Sometimes it ...

5 Trends Defining CBD Product Development in 2021

by Nicole Brown | September 21, 2021

By Nicole Brown Groundbreaking advancements have dominated the cannabinoid market over the past decade with some of the industry’s largest brands seeing double-or triple-digit year-over-year growth. Although constant growth has been the theme of this past decade, constant change now defines it. And there’s plenty of that ahead in 2021. From exciting newcomers to established ...

Research Defining the Cannabinoid Industry

by Dave Neundorfer | August 11, 2021

By Dave Neundorfer In my last Nutrition Industry Executive blog post, I spotlighted Ingredient Innovation In The Cannabinoid Category. In this post, I wanted to share the research that will define the future of this industry.  Research Efforts Defining The Industry:  The cannabinoid industry is evolving from a one-cannabinoid-fits-all market to personalized optimization focusing on ...

Storytelling for Greater PR Media Placement

by Sheldon Baker | July 1, 2021

Being able to wrap a personal story around a company or product when pitching an editor or broadcast producer can often garner greater attention and produce better PR results. For example, when the appetite suppressant ingredient CitriMax was first introduced by InterHealth a few decades ago (it seems like just the other day as I ...

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