Clasado Biosciences (U.K.) has announced an extension of its distribution agreement with CTC Group.
The current agreement sees CTC Group as the lead distributor of its Bimuno GOS prebiotic ingredient in the Philippines, with extensions now covering Indonesia and Vietnam. The territory expansion comes as Clasado strengthens its foothold in the APAC region, in line with its global growth strategy.
“It’s clear that the worldwide appetite for prebiotics is climbing and gut health is at the top of the agenda. For brands in the health and nutrition market, this means it’s the ideal time to explore how prebiotic ingredients are connecting with the demands of today’s consumers,” said David Mharakurwa, director of sales APAC & MEA at Clasado Biosciences. “As the developer of the most studied commercially available prebiotic of its kind—Bimuno GOS—we are helping formulators to create the next generation of supplement and functional food products.
“We appointed CTC Group as key distributor for the Philippines in 2021, and we are now extending our relationship to the regions of Indonesia and Vietnam, the latter of which CTC Group has exclusivity in every category but dairy. By channeling our multi award-winning functional ingredient through our established partner, we are supporting public health in a whole new way, making it simpler than ever for brands to connect with a more engaged and proactive health audience.”
“We are delighted to work in partnership with Clasado Biosciences in expanding the global reach of Bimuno GOS,” added Lars O. Wiemann, chief scientific officer & international business development at CTC Group. “We pride ourselves on one of the most comprehensive functional ingredient product ranges to the pan-Asian market, and Bimuno GOS makes a very natural addition to our line-up. The health and nutrition audience in Vietnam and Indonesia mirrors the same growth in gut health awareness seen around the globe. Now is the ideal time for formulators in the region to explore the commercial potential of prebiotics and we look forward to opening a lot of important conversations around Bimuno GOS.”
For more information, visit https://clasado.com.