GCI Nutrients (Burlingame, CA) has  introduced a new technical service from the company’s team of science, food and product development advisory specialists.

This new division was established for GCI’s customers wishing advice or guidance in using the company’s branded nutraceutical ingredients to create their original functional food and beverage products.

Worldwide consumer preference and industry marketing trends note that functional foods and beverages are often the preferred option of delivery for many key nutraceuticals. The growth curve for these forms of products is remarkable and expanding rapidly with unlimited potential and versatility, the company stated.

The GCI team of expert advisers in functional foods and beverages will first discuss a client’s objectives of what ingredients they may be interested in, what health benefit(s) they are targeting, what form of functional food or beverage is the aim (drink, snack, powder blend, gummy, etc.)

Once a client has decided on their formulation, GCI’s advisory, sales team and customer service, will coordinate with the client’s company in making sure the highest quality ingredients are delivered to them in a timely and efficient manner.

“At GCI Nutrients we recognized the growing sweep and impact of functional foods and beverages in global markets as the basis of creating a new division specifically and advantageously aligning this new advisory customer service with our premium nutraceutical ingredients,” said Dr. Rick Kozlenko, functional division and science advisory, GCI Nutrients. “The palette of creativity and healthful formulation options for this form of ‘delivery system’ of key nutrients and nutraceuticals is indeed more challenging to create, however, it can offer consumers the comfort and other nutritional and dietary benefits from the limitations and drawbacks of just having to swallow numerous capsules and tablets.”

For more information, visit https://gcinutrients.com.