Arizona-based HealthLOQ has announced its partnership with the Global Retailer and Manufacturer Alliance (GRMA) in launching the Dietary Supplement Product Integrity Program. Developed through consensus with a range of industry stakeholders—including major retailers, brands, manufacturers, testing, inspecting and certification (TIC) organizations, accreditation bodies, trade organizations and more. According to HealthLOQ and the GRMA, this program promotes transparency, credibility and scientific integrity within the dietary supplement category of products. This groundbreaking program empowers brands to prove to consumers that a product contains what the label and marketing says it does and is free from adulterants and contaminants.
HealthLOQ’s document protection software is the enabling technology for the exchange of trusted electronic documents within the Product Integrity Program. This innovative solution allows retailers to automatically verify the authenticity and integrity of certificates of analysis (COAs), ensuring they are untampered originals. Furthermore, it confirms that the laboratories issuing these COAs possess legitimate and authentic qualifying credentials. By participating in the Product Integrity Program, HealthLOQ effectively eliminates a major tool often exploited by irresponsible or deceptive companies in the dietary supplements industry—the manipulation or doctoring of product documentation.
HealthLOQ’s document protection software employs cutting-edge technologies, including zero-knowledge proof, blockchain and cryptography, the company stated. This allows for the validation of digital documents while maintaining strict confidentiality. Documents processed through HealthLOQ’s system are encrypted to create a unique “digital fingerprint,” stored on a secure, immutable blockchain ledger. This digital fingerprint can be rapidly compared to verify the authenticity of any document purported to be issued by an authorized affiliate.
The implementation of HealthLOQ’s authentication service is extremely quick and easy. It seamlessly integrates with existing workflows, offering automation without disrupting current processes. It ensures that the privacy and proprietary nature of documents are preserved, empowering retailers, regulators, consumers and other stakeholders to verify document legitimacy swiftly.
“We are proud to collaborate with GRMA on this exciting program, reinforcing our commitment to combating counterfeits and adulteration in the industry, while helping consumers to trust the supplements they buy are authentic,” said Derek Lurth, CEO of HealthLOQ. “GRMA’s leadership in bringing together a coalition of leading companies from across the industry to launch the Dietary Supplement Product Integrity Program is an enormous step towards the goal of global harmonization of quality standards for the industry.”
“We are thrilled about the launch of the new program and our strategic partnership with HealthLOQ, as their key technology addresses a crucial challenge for e-commerce and omni-channel selling platforms,” added Allyn Shultis, GRMA executive director. “By combining their technology with our program, we can help retailers create a marketplace where consumers can confidently make informed decisions about products based the label.”
For more information, visit https://grmalliance.org/product-integrity-program/.
