Bayer HealthCare LLC
NAD Finds Certain Claims for OLLY’s Lovin’ Libido Supplement Supported, But Not All
In a challenge brought by competitor Bayer Healthcare LLC (Whippany, NJ), BBB National Programs’ National Advertising Division (NAD) determined that Olly PBC (San Francisco, CA) provided a reasonable basis for claims made for its Lovin’ Libido dietary supplement related to desire, drive, arousal, satisfaction and lubrication. However, NAD recommended that Olly discontinue its Lovin’ Libido ...
PanTheryx Acquires TruBiotics Brand from Bayer HealthCare
PanTheryx (Boulder, CO) has acquired TruBiotics, a daily probiotic supplement brand, and its trademarks from New Jersey-based Bayer HealthCare LLC. The TruBiotics brand will join PanTheryx’s current brands and ingredient offerings, including Life’s First Naturals, dairy colostrum, and prebiotics, to create a full spectrum of nutritional supplements that support comprehensive digestive and immune health at ...
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