supplement
9 Things You Need to Know about the Post-Pandemic Supplement Consumer
Supplement sales are up year over year. More people than ever take vitamins, herbs and supplements on a regular basis. Post-pandemic life for supplement brands is great, right? The short answer is that it depends on what kind of supplement brand you are and how you engage with your target consumers. Like everyone else, the ...
How to Win in the Sports Supplement Arena
The sports and fitness supplement market is thriving—here’s how you can be a major player. On any nice day, anywhere, you can see many people walking, running, cycling. At the same time, gyms and yoga studios are hosting people whose common goal is to get fit and healthy. Athletes are not the only ones seeking ...
NPA, CRN Release Statements on Preventive Services Task Force Guidance on Dietary Supplements
The Natural Products Association (NPA) and the Council for Responsible Nutrition (CRN) have issued statements in response to recent findings by the U.S. Preventive Services Task Force (USPSTF). NPA commented on what USPSTF found in relation between the use of beta carotene and vitamin E for the prevention of cardiovascular disease and cancer. Ultimately, “The ...
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