Sponsored Video: TruServ® Delivers Whole Food Servings You Can Count On

 TruServ® program connects FutureCeuticals’ extensive portfolio of whole food fruit, vegetable, and leafy green ingredients to USDA-recommended servings to answer the call for convenient, better-for-you products. Our team of TruServ experts makes it easy to develop and communicate whole food fruit and vegetable serving and piece claims right on your finished packaging label. All ...

Sponsored Video: HP Ingredients’ ParActin® Andrographis paniculata Extract Product Development Guide: Inflammation.

 (1) What specific ingredients related to supporting inflammation activity do you offer brands in supplement applications? ParActin® Andrographis paniculata extract is standardized to 50% Andrographolide, 14- deoxyandrographolide, and neoandrographolide. (US Patent # 8,084,495 B2). ParActin®’s andrographolide has shown inflammatory management abilities for joint health via inhibiting NF kappa B, which reduces production and release ...

Sponsored Video: Andrographis Anti Viral & Immune Research Review

 Andrographis Anti-Viral & Immune Scientific Research Review. Annie Eng, CEO and founder of HP Ingredients presents an educational video on ParActin®, the company’s patented extract of Andrographis paniculata. For more information, visit www.paractin.com. All published research links are on the YouTube description page. For more information on Paractin®, please contact us at [email protected]. Website: ...

Video: Cracking The Code On Clean Label Sugar Reduction

Cracking The Code On Clean Label Sugar Reduction Feature

Video: Steviva Ingredients Advocacy for Health

Steviva Ingredients Advocacy for Health Feature

Video: OptiMSM: The Experts Series on Staying Active for Healthy Aging

Engaging Customers With Video

As companies who have turned to content-based marketing strategies have learned, good storytelling is the key difference between successful campaigns and those that fail to find an audience. Several elements go into creating a good story: an intriguing topic, the right details, and an engaging voice are all necessary for success. When planning a marketing ...

Video: Nordic Naturals Documentary Links Manufacturing Process to Product Quality

Nordic Naturals recently released a 12-minute documentary short film, True North: The Omega-3 Journey From Boat to Bottle, that focuses on the company’s unique vertical integration manufacturing process. “Our goal is to deliver fish oils to everybody, to eliminate the deficiency of omega-3,” said Nordic Naturals Founder and CEO Joar Opheim. “…you need something that ...