Articles by Mike Straus
Essential Fatty Acids: Essential for Overall Health
Here’s the latest news about the health benefits of EFAs. Essential fatty acids (EFAs) have long been popular with consumers for a variety of health applications, from brain function to heart health to eye health and more. Emerging research is also demonstrating that EFAs are helpful for overall health and anti-aging, fueling a rise in ...
[Extra! Extra!] Vitaquest Releases its 2024/2025 Market Report on Dietary Supplement Trends
The dietary supplement market is experiencing growth in various ways, with several emerging supplements showing upward trends. A 2024/2025 market report from Vitaquest shows that there is high demand for collagen supplements, nootropics, pre-, pro- and post-biotics, women’s health supplements and sports nutrition supplements, among others. Perhaps one area of unexpected growth? Pet health supplements. ...
Formulating For Quality
Here’s what formulators say about the challenges and opportunities related to bringing new products to market. The panel: Alicia Kasch, Vice President, Ribus Inc., Sparks, NV, https://ribus.com Asa Waldstein, Principal, Apex Compliance, Boulder, CO, https://apexcomplianceprogram.com Danny Hofeditz, Director, Quality & Product Innovation, Aquanova, New York, NY, https://aquanova.de Gene Bruno, DBM, Chief Scientific Officer, Nutraland USA, ...
[Extra! Extra!] AI and Functional Food Ingredient Discovery
Artificial intelligence is ubiquitous in 2025, and the latest industry it has transformed is the food and beverage sector. Meanwhile, consumers are increasingly demanding more from their functional food and drink products, and manufacturers are always on the hunt for the next breakthrough ingredient. Now, manufacturers are using AI to discover and profile new bioactive ...
Ingredients for Food & Beverages
NIE examines the latest ingredient advancements for food and beverage applications. Food and beverage applications for nutraceutical ingredients are on the rise as consumers seek out more convenient ways to incorporate functional ingredients into their diets. Millennials and Generation Z in particular, are leading demand for these products, with functional beverages replacing alcohol for many ...
[Extra! Extra!] Vitamin B12 Deficiency and Neurological Dysfunction in Older Adults
There’s no shortage of new cognitive health ingredients hitting the market, but perhaps one highly effective cognitive health supplement for seniors is actually an old ingredient. A 2025 study published in the Annals of Neurology examined the effects of vitamin B12 deficiency on cognitive performance in otherwise healthy elderly adults. The study found that low ...
Cognitive Health for All Ages
Here’s how cognitive health ingredients are getting smarter. Cognitive health has taken center stage for consumers of all ages. From busy young professionals looking to gain an extra edge, to senior citizens aiming to preserve their cognitive capacity, cognition is on everyone’s mind. As such, the American cognitive health supplements market reached $3.21 billion in ...
[Extra! Extra!] Fiber Hits the Bakery & Snack Aisle
Consumers have increasingly become interested in preventative health measures since the COVID-19 pandemic, and as a result, they’re demanding functional foods and supplements in droves. One emerging category for prebiotics, according to Comet-Bio (London, ON, Canada), is the bakery and snack aisle: In a July 2021 blog post on the Comet-Bio website, registered dietitian Hannah ...
Fab Fiber
Here’s how fiber and biotic ingredients are evolving. Fiber and biotic ingredients are having a moment. The fiber/biotic ingredient market is experiencing remarkable growth as consumers increasingly discover the benefits of biotics, driven by an expanding knowledge among consumers of the importance of a robust microbiome. One recent survey found that fiber ranks second on ...
[Extra! Extra!] Ingredients Get Smarter
Ingredients are evolving in a variety of ways, with emerging ingredient trends focusing on sustainability and added health benefits. Specialty enzyme manufacturer Biocatalysts has identified eight trends that will dominate the market in 2025. First and foremost, the plant-based movement continues to trend upward, with emerging work in new alternative proteins bringing innovative new protein ...
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