NIE 2015 04
Special Delivery!
When it comes to delivery format innovations, consumers–especially children and seniors–are willing to give them a try. “New and improved.” What does that truly mean? If something that already exists is “improved,” can it truly be “new?” To most consumers, the answer is yes. If it is a product that has been dramatically improved, then ...
Measuring Marketing Success with Online Brand Analytics
Measuring marketing results can be a tricky business, with some aspects being more quantifiable than others. When it comes to identifying what marketing activities are working and what needs to be rethought, the key is to leverage the measurable activities in your plan to give a more holistic picture of how well your marketing strategy ...
The State of Purity
Industry leaders discuss botanical adulteration in the supplement industry. The Participants Are: • Rupa Das, Vice President of Global Quality and Compliance, BI Nutraceuticals, Long Beach, CA, (310) 669-2100 • Daniel Fabricant, PhD, CEO, Natural Products Association, Washington, DC, (800) 966-6632 • Gabriel Giancaspro, PhD, Vice President, Foods, Dietary Supplements and Herbal Medicines, U.S. Pharmacopeia, ...
Forming a United Herbal Industry
To confront botanical adulteration, Dr. Daniel Fabricant, CEO, Natural Products Association (NPA), suggested suppliers and manufacturers pay close attention to the Food Safety and Modernization Act and the burden it’s going to bring on the suppliers. “It’s incredibly important and something we’re working on at the NPA,” he said. The New York attorney general is ...
Link Made Between Early Menopause and Chronic Fatigue
A newfound link between chronic fatigue syndrome (CFS) and early menopause was reported online in Menopause, the journal of The North American Menopause Society (NAMS). This link, as well as links with other gynecologic problems and with pelvic pain, may help explain why CFS is two to four times more common in women than in ...
A Woman’s Worth
Suppliers and manufacturers must consider the wide range of women’s needs when it comes to creating dietary supplements. Women are able to have moments in life that are unique to them—such as the miracle of childbirth. But they can also face issues throughout their lives that evolve as they age, including premenstrual syndrome (PMS) and ...
Food For Thought
The brain is the most complex organ in the human body, and it needs to be nurtured with all the right ingredients to support many aspects of healthy cognitive function. According to President of Florida-based HP Ingredients, Annie Eng, as a result of the growing concern for brain health, many companies are formulating new cognitive ...
Could the Act of Remembering Cause us to Forget?
A new study from the University of Birmingham and the MRC Cognition and Brain Sciences unit in Cambridge suggests that the act of remembering could be the answer to why, in fact, we forget other memories. Published in Nature Neuroscience, the study looked at images of the human brain, which showed that the mechanism is ...
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