NIE 2018 03
Want to Build a Cohesive Brand? Start With the Cornerstone
Want to get the rest of the conference room nodding in agreement and believing you must have taken at least one correspondence course in marketing over the years? Simply point out that the upcoming campaign should have a cohesive look and feel across all of its components. Easy, right? A cohesive brand represented the same ...
Positive Snacking
Helping consumers move from feeling guilty to feeling great about snacking. There was a time when the word “snack” referred to a handful of popcorn or a chocolate chip cookie between meals. It was a quick indulgence or something to hide the hunger pang until the next meal. In the past few decades, the definition ...
Enzyme Therapy
A growing category, enzymes offer a number of benefits beyond aiding digestive health. The existence of enzymes has been well known for more than a century. However, much like probiotics, it has taken some time for U.S. consumers to fully understand their purpose and acknowledge their various benefits. Now that they are catching on, the ...
Supplier of the Month: Innophos, Inc.
Dr. Kim Ann Mink Chairman, President and Chief Executive Officer Innophos is a leading international producer of specialty ingredient solutions that deliver far-reaching, versatile benefits for the food, health, nutrition and industrial markets. The company leverages its expertise in the science and technology of blending and formulating phosphate, mineral and botanical-based ingredients to help its ...
Hunger Overrides Sense of Fullness After Weight Loss
The levels of hormones that control hunger and fullness (satiety) both rise after weight loss, but individuals may only experience an increase in hunger, according to a new study. The study is published ahead of print in the American Journal of Physiology -Endocrinology and Metabolism. A team of researchers studied adult volunteers with severe obesity ...
Effectively Managing Weight
The constant battle of controlling one’s weight is not an easy fight. Ingredient suppliers and manufacturers are doing their part to make the process simpler for consumers. Being able to manage one’s weight has been an area of concern for decades, as supported by various statistics. According to the World Health Organization (WHO), worldwide obesity ...
New Research Shows Klotho Proteins’ Anti-Aging Abilities
Klotho proteins have been researched for years; this family of proteins are shown to have roles in longevity. Earlier studies in the 1990s revealed that rodents with mutated Klotho genes exhibited premature aging symptoms, shorter lifespans, infertility and early onset of age-related diseases such as osteoporosis and arteriosclerosis. A later study in mice showed that ...
New Approaches to Healthy Aging
Aging is inevitable and modern adults want to be as youthful as possible for as long as possible. Compared to a generation ago, research, development and perceptions meld to make this possible for more folks than ever. In Italy, people toast with the saying, “Cento anni,” which translates to “May you live 100 years.” And ...
Nexira’s EnoStim: A Natural Male Enhancer
Enostim is a proprietary formulation of active ingredients, apple and grape polyphenols, enriched with saffron. Three synergistic benefits include: • Blood flow enhancer: ENOs (endothelial nitric oxide synthase) synthetizes NO (nitric oxide), which is directly implicated in blood flow. In-vitro and ex-vivo studies showed that Nexira’s proprietary formulation activates eNOs, which supports healthy blood flow ...
Helping Men Achieve Good Health
Men’s health products depend on strong evidence-based ingredients for growth. According to the Men’s Health Network, there is a deterioration of the health of American men attributable to a lack of awareness, weak health education, unhealthy work and personal lifestyles. Further, the Centers for Disease Control and Prevention (CDC) reported that women are 33 percent ...
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