NIE 2018 07 08
New Product Development Part One: Strategy & Process
New product development is the key to ongoing brand success. The equity that marketers have built into a brand over time can be leveraged effectively when marketers introduce new products that fit within the brand’s product mix. But the overall success rate of new products is only around 10 percent give or take a few ...
Website Accessibility: Lawsuit Avoidance and a Potential New Source of Customers
Having a website has become a necessity for most businesses. It also may be a potential source of litigation. For instance, in the past several years there have been more than 750 lawsuits initiated by individuals who have visual impairments concerning their inability to access or use a company’s website. These claims are raised primarily ...
Here Comes the Sun (screen) Claim Ban
On May 22, the FDA Commissioner Scott Gottlieb, MD, released a statement about the FDA’s new actions to keep consumers safe from harmful effects of sun exposure, and to ensure safety and true benefit of sunscreens. As part of this, the FDA sent warning letters to companies “illegally marketing pills and capsules labeled as dietary ...
Achieving Skin Fitness
Everyone wants to look their best with beautiful skin; they also want healthy skin. Here’s how to formulate with the sophisticated ingredients for skin fitness. Most people think of fitness as being lean, strong and agile. But the term can also apply to skin. Skin that is fit means that the body’s largest organ is ...
A Commitment to Quality … Continued
The Participants: Elan Mikel Sudberg, CEO, Alkemist Labs, Garden Grove, CA, www.alkemist.com Justin Bath, President, Biovation Labs, Salt Lake City, UT, www.biovationlabs.com Gisele Atkinson, Vice President, Quality & Technical Affairs, Council for Responsible Nutrition (CRN), Washington, D.C., www.crnusa.org Daniel Fabricant, PhD, CEO and President, Natural Products Association (NPA), www.npanational.org Christen Davis, Director of Quality, North ...
A Commitment to Quality
Meeting natural product stakeholder’s demands for ingredient quality is an ongoing task. The Participants Are: • Elan Mikel Sudberg, CEO, Alkemist Labs, Garden Grove, CA, www.alkemist.com • Justin Bath, President, Biovation Labs, Salt Lake City, UT, www.biovationlabs.com • Gisele Atkinson, Vice President, Quality & Technical Affairs, Council for Responsible Nutrition (CRN), Washington, DC, wwww.crnusa.org • ...
Antioxidant Appeal
While antioxidant use in nutraceuticals has been ubiquitous, trends in ingredients and their approaches to health value have been shifting. Branded product manufacturers’ and ingredient suppliers’ promise of antioxidants for overall general health has been moving toward more targeted concerns. “Antioxidants target a wide range of health concerns, encompassing several product categories in the nutraceuticals ...
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