NIE 2019 11
Sports Nutrition Q&A
A Sports Nutrition Mini-Q&A with Andrew Rice, Director of Product & Brand Strategy, Stratum Nutrition, Carthage, Missouri, stratumnutrition.com Briefly, how would you describe the sports nutrition market that is emerging today, and how does it differ from the market of just a few years ago? The sports nutrition market today is a fast-paced, highly competitive ...
New Product Development for New Brands
Just about everyone has something to say about a natural remedy or healthy food and beverage he or she tried or heard about, and it’s often positive. How can a consumer product brand not want to jump in? There are many statistics out there showing vibrant growth year after year. According to the Council for ...
The ROI of Transparency
During the past 10 years, organizational transparency has become an increasingly important idea for companies conducting business in the United States. In the world of dietary supplements, functional foods and beverages, promoting transparency is a critical component of any brand and also of ingredient suppliers. But what we have learned from our research and our ...
Combining Ingredients: Creating New Generation Supplements
From joint health, active nutrition and healthy aging to heart health, digestive health and immune support, a growing number of consumers are now taking an increasingly proactive approach to maintaining overall health. This has also fueled the rise of the personalization trend, which is gaining traction as the ways in which people define and address ...
The New Age of Sports Nutrition
Move over nasty-tasting bars and chalky drinks—sports nutrition’s new users are completely reshaping a booming category. The Participants Are: • Tim Hammond, Vice President, Sales & Marketing, Bergstrom Nutrition, Vancouver, WA, https://bergstromnutrition.com • Dan Lifton, President, Maypro Ventures, Purchase, NY, http://maypro.com • Elyse Lovett, MS, MBA, Senior Marketing Manager, Kyowa Hakko USA, New York, NY, ...
2019 Inaugural NIE Awards
Late last year, the staff of Nutrition Industry Executive was looking for a way to highlight the most cutting-edge and advanced natural branded nutritional ingredients backed by science, and thus, the 2019 NIE Awards were born. In order to be considered, the ingredients needed to be launched since Jan. 1, 2018, for the purpose of ...
New Gene Responsible for Average Sleep Duration Found
The genetics of circadian rhythms have been well studied yet less is known about other types of genes that regulate how much sleep our bodies require. One research team studied several members of a family who require significantly less sleep than average, functioning normally on only six hours of sleep. They identified a previously unknown ...
Sleep, Perchance to Dream
People are losing sleep and fretting over it. Here’s why and how you can formulate products that help dreams happen. Tossing and turning at night could never be an Olympic sport. Too many people are really good at it. Delayed sleep onset, insomnia and half sleep/half flip-flopping are affecting more people than ever. The vicious ...
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