Nutrition Industry Executive
State Considers Banning Energy Drink Sales to Teens
South Carolina lawmakers want to make sales of caffeine-containing energy drinks to those 18 years and under illegal, and if this new proposed law passes, the southern state will be the first in the U.S. to have another product ban in place. House Bill 4597, sponsored by Reps. Howard, Brawley, Anderson, Huggins, Govan, Pendarvis, Henegan ...
Power On!
The energy crisis continues unabated—typical healthy Americans just aren’t feeling “it.” Here’s how to get them going. How many American adults are secretly jealous of the Energizer Bunny who keeps “going and going?” According to OmniActive Consumer Insights Program, March 2018, when 500 wellness consumers were asked what they felt they lacked in their lives, ...
Eye Health Ingredient Market Worth More Than $290 Million by 2024
The eye health ingredients market size is set to surpass $290 million (U.S.) by 2024, according to a new research report by Global Market Insights, Inc. Rising diseases including age-related macular degeneration (AMD), diabetic retinopathy, glaucoma and cataracts will propel product demand. Protection from UV radiation, elimination of free radicals and enhancing strong vision are ...
Vision Protection
The impact of clinically proven natural ingredients on vision health is becoming clear to consumers. How important is vision to Americans? An independent poll found that Americans rank “losing eyesight” highly among the worst health concerns that could affect them. The public opinion poll, which was commissioned by Research! America and the Alliance for Eye ...
The Proliferation of Probiotics
Funny how obscure terms sometimes take root and bloom in the consciousness of the masses. Take probiotics for example. It’s not an understatement to assert that only a decade ago, not many consumers were aware of the word, much less wanting to use them. Oh, and not many probiotics products were readily available. Now, if ...
Great Expectations for Taste, Texture and Nutrition
It may be said that the ultimate goal of the food scientist is to alter foods’ textures so that healthy stuff tastes really good. “One of the biggest shifts we have noticed is that consumers are no longer pursuing deprivation-style diets and therefore are less and less willing to compromise on taste,” said Noman Khan, ...
The ROI of Knowing Your Audience
There are many names for the people you’re trying to reach as a nutrition industry marketer. You might call them your audience, your customer or your target market. You think about this group often because without them, all of the objectives you set and plans you put in place cease to serve a purpose. As ...
The Diabetes & Celiac Disease Connection
Where Are We Now? Diabetes: According to the Centers for Disease Control and Prevention (CDC), there are 30.3 million people with diabetes (9.4 percent of the U.S. population) including 23.1 million people who are diagnosed and 7.2 million people (23.8 percent) undiagnosed. The numbers for prediabetes indicate that 84.1 million adults (33.9 percent of the ...
Remembering the Details
Maintaining memory and cognitive health is not an issue that should be thought of lightly. Here’s how ingredient suppliers and manufacturers are working to help keep consumers’ minds sharp. The National Institute on Aging (NIA) defines cognitive health as “the ability to clearly think, learn and remember.” This is only one component of brain health, ...
Mediterranean Diet May Have Lasting Effects on Brain Health
A new study shows that older people who followed a Mediterranean diet retained more brain volume over a three-year period than those who did not follow the diet as closely. The study is published in the January 4, 2017, online issue of Neurology, the medical journal of the American Academy of Neurology. But contrary to ...
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