Nutrition Industry Executive
Protein Shoppers Increasingly Looking for Plant Alternatives, says Datamonitor
According to a new report from Datamonitor, consumer demand is up for soy, pea and rice protein ingredients, and manufacturers are harnessing animal protein processing technologies to generate innovative, cost-effective and high quality plant protein alternatives. Datamonitor reports that the global market for ingredients derived from dairy and plant proteins was estimated to be worth ...
Watch Your Labeling
Just like good gossip, bad labeling and claims can start early–and create trouble.Your labeling can make or break you. In addition to investing time and money to create a visually appealing dress that encourages a consumer to physically inspect it on a shelf, it needs to also properly convey its contents, its directions of use, ...
We’re With The Brand
Providing solutions through research, or solving processing and formulation challenges, branded ingredients’ uniqueness also makes a statement to consumers.For those considering branded ingredients, scientific research, ease of use and product differentiation may come into consideration. But bottom line figures may push the final decision: According to IRI scan data, condition specific supplements account for 27 ...
Sports Nutrition’s Widening Playing Field
Average Joes outnumber jocks when it comes to this category’s target consumers. Their needs are guiding new product innovation and, ultimately, rehabbing a bruised reputation.The category of sports nutrition supplements may bring to mind a very particular group of consumers, namely, bodybuilders and extreme athletes who are highly educated on fitness and will try almost ...
The Biggest Challenges for Contract Manufacturers
Though business is booming for contract manufacturers, the industry isn’t without its challenges. Marketers who want to go it alone should be aware that it’s not all smooth sailing, and those who work with a partner might find themselves relieved to have avoided these pitfalls. Challenging lead times: Since raw material suppliers are keeping less ...
Ebola Protein Blocks Early Step in Body’s Counterattack on Virus
According to a paper published in the journal Cell Host & Microbe,1 there is a mechanism unique to the Ebola virus that defeats attempts by interferon to block viral reproduction in infected cells. According to a report on Science Daily, one of the body’s first responses to a viral infection is to make signaling proteins ...
Global ID Group and Non-GMO Testing
The Global ID Group is a family of companies dedicated to supporting the production of safe, ethical and sustainable food. The company was founded in 1996 and has offices in the U.S., Germany, U.K. and Brazil. Global ID offers a variety of services in the areas of testing and certification with a focus on food safety, ...
Certifications: A Matter of Trust
On nearly any consumer product, one may find a wee logo. Some people may overlook it, but many others will find, happily so, that the logo conveys that the product meets and/or exceeds certain safety and quality standards. Certification goes a long way for building consumer trust.Ruth Kinzey, corporate reputation strategist, consultant and author, wrote ...
The Search for the and Natural Holy Grail: Sweeteners and Colors for Beverages
“Mom, why are there vegetables in my Vitaminwater?” came the question from my 7-year-old son reading the ingredient statement as we drove to soccer practice last week. (Yes, as a food scientist, I am one of those moms who constantly points out which ingredients are real, and which are not in the vast array of ...
A Bar Above
Ready-to-go, audience targeted and protein and fiber packed, functional food bars are keeping up with consumer demands.With consumers living more fastpaced lives than ever, the food market is facing growing demand for on-the-go products. Thanks to their versatility and convenience, bars are moving from markets such as sports nutrition to the mainstream, and are being ...
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