athletes
![[Sponsored Infographic] Ashwagandha for Athletic Performance](https://niemagazine.com/wp-content/uploads/2024/05/Ashwagandha-for-Athletic-Performance-header-1400w-V2-300x273-1715183393.jpg)
[Sponsored Infographic] Ashwagandha for Athletic Performance
Professional athletes and weekend warriors alike want products to boost performance, and they are on the lookout for sports nutrition products with natural ingredients. The global sports nutrition market is on course to experience strong growth. Valued at US $42.9 billion in 2022, the market is expected to expand at 7.4% CAGR from 2023 to ...
DuPont Study Reveals Strong Connection Between Probiotic Supplementation and Physical Performance
DuPont Nutrition & Biosciences (Denmark) recently published a research study evaluating clinical evidence on the interaction between gut microbiota and physical activity, and examining the effects of probiotic supplementation in athletes. The research, which appeared in a recent edition of the Multidisciplinary Digital Publishing Institute (MDPI) journal, adds to DuPont’s leading role in studying the health ...
Sports Nutrition Transition
The sports nutrition market is one that continues to present plenty of promise and opportunity—especially as it transforms into “active nutrition.” Athletes know that a nutritionally adequate diet and plenty of fluids are important for maximizing their physical performance. It’s their hope that dietary supplements will help them train harder, improve performance, and even gain ...
Getting In The Game
The sports nutrition market has seen growth recently from new consumers who want results and are beginning to investigate science-backed products.While riding out tough economic times, the sports nutrition category is moving from bench warmer to starter status, as the market has experienced solid growth over the past year. “According to industry experts, I have ...
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