beauty
![[Extra! Extra!] When to Splurge, When to Save: Consumers at the Beauty Counter](https://niemagazine.com/wp-content/uploads/2025/08/Hair-Nails-Skin-Health-300x290-1756391091.jpg)
[Extra! Extra!] When to Splurge, When to Save: Consumers at the Beauty Counter
As the healthy hair, skin and nail market heats up, so do shoppers’ buying habits. However, not all purchases are created equal. In statistics gathered by McKinsey Global Beauty Consumer Survey1 from February of this year, the consumer packaging goods company found that individuals are more selective in their purchases. Particularly, which beauty and hair ...
Longevity by Nature Celebrates 40 Years
Longevity by Nature (Temecula, CA) is celebrating 40 years since it launched the industry’s first collagen supplements. The leaders of Longevity by Nature are brothers Ahmad Alkayali and Abdul Alkayali, the original inventors of hydrolyzed collagen. They first packaged and marketed the powdered supplement in 1986 for their company “Smarter Beauty Products,” and continuously under ...
NutraBeauty Poised for More Growth
Once a fringe subcategory, hair/skin/nails is now known as nutrabeauty and is sought after by men as well as women, young as well as mature. And it is big business. Beauty is so not skin deep. That’s a myth and more consumers are gaining knowledge that how they look or present (complexion, hair quality) is ...
The Due Diligence of Aging Gracefully and Naturally
Long before Botox and hair extensions, consumers looked to natural ways to fade away wrinkles and grow longer hair, and they are coming full circle in the 21st Century with natural ingredients and supplements.Beauty is only skin deep, and promotes personality rather than good looks. And that’s the way it should be.In an age when ...
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