federal trade commission (FTC)
Responding to FTC’s 700 Product Claim Notices
The Federal Trade Commission (FTC) in April sent out nearly 700 penalty offense notices to companies across a number of industries, including pharma, consumer goods and retail, cannabis, cosmetics, foods and dietary supplements, warning that failure to substantiate product claims could result in civil penalties of more than $50,000 per violation. While companies shouldn’t ignore the notices, advertising ...
Branding and Marketing Homeopathic Drugs: The New Normal
As homeopathic drugs face mounting pressure to adhere to strict new FTC enforcement guidelines, Yadim Medore shares his thoughts on how to successfully market homeopathic brands within this new regulatory landscape.
FTC Hosts Workshop on Advertising of Homeopathic Products
The Federal Trade Commission (FTC) will host a public workshop on September 21, 2015 in Washington, D.C., to examine advertising for over-the-counter (OTC) homeopathic products. According to the FTC, during the last few decades, the homeopathic drug industry in the United States has grown considerably from a multimillion-dollar to a multibillion-dollar market. In that time, the ...
Policing Claims
Claims that can be used on food and dietary supplement labels fall into three categories: health claims, nutrient content claims and structure/function claims. The responsibility for ensuring the validity of these claims rests with the manufacturer, Food and Drug Administration (FDA) or, in the case of advertising, with the Federal Trade Commission (FTC.)Section 403(r)(6) of ...
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