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Herbs


[Extra! Extra!] Herbs and Botanicals for Fido and Fluffy

by Joy Choquette | October 1, 2025

In the not-so-distant past, a beloved family pet with an ailment or issue that was outside the norm, could find little relief. Whether an itchy rash, a food allergy or a nervous personality, pets—like people—have health issues outside of what was traditionally treated in the world of veterinary medicine. In more recent years, however, that’s ...

Botanical Solutions: Bridging Traditional Knowledge and Modern Science

by Joy Choquette | October 1, 2025

What’s New in the Herbs & Botanicals Market Now? If one had lived thousands of years ago, terms like “materia medica,” “poltice” and “plasters,” would have been the norm when it came to health and medical approaches. Many of the earliest medical writings referred to herbs used to heal illnesses, said “The Earliest Herbals,” an ...

[Extra! Extra!] Botanical Adulteration

by Mike Straus | October 1, 2024

Botanical adulteration is a growing challenge in the herbs and botanicals market and is likely to remain an ongoing issue for supplement brands and manufacturers. The American Botanical Council’s 2023 study1 on botanical forensics provides an in-depth look at some of the common ways fraudsters attempt to circumvent ingredient identification testing. Fraudulent manufacturers are using ...

New BAPP Paper Reveals Challenges in Determining Adulteration Rates for Popular Botanical Ingredients

by Shari Barbanel | September 18, 2024

While reports confirming the adulteration of specific botanicals are published on a regular basis, reliable data regarding the extent of the adulteration in botanical dietary supplements and herbal medicines are lacking. The nonprofit ABC-AHP-NCNPR Botanical Adulterants Prevention Program (BAPP) therefore initiated a systematic review of publicly available information on the authenticity of five popular botanicals, and preparations ...

[Sponsored Content] Let herbs be herbs: Don’t treat them as drugs

by KSM-66 Ashwagandha | July 19, 2024

There is a growing trend that is causing concern among many: some manufacturers are urging practitioners to evaluate herbal ingredients using the criteria applied to single-molecule drugs or pharmaceuticals. This is problematic because evaluating botanical ingredients as drugs impairs the primary reason why consumers and natural-remedy practitioners seek out herbal ingredients: they want these ingredients ...

9 Things You Need to Know about the Post-Pandemic Supplement Consumer

by Yadim Medore | June 3, 2024

Supplement sales are up year over year. More people than ever take vitamins, herbs and supplements on a regular basis. Post-pandemic life for supplement brands is great, right? The short answer is that it depends on what kind of supplement brand you are and how you engage with your target consumers. Like everyone else, the ...

AHPA Announces Release of Herbs of Commerce, Third Edition

by Shari Barbanel | July 18, 2023

The American Herbal Products Association (AHPA) has announced the release of the third edition of Herbs of Commerce. The publication provides guidance on the consistent naming of botanical ingredients on product labels, especially those marketed in the U.S. as dietary supplements, according to the association. It is now available for purchase on Amazon. AHPA published the ...

Talking Herbs and Sustainability With Anand Swaroop, PhD, Founder and President of Somerset-NJ-based Cepham

by James Gormley | April 1, 2023

NIE: According to the American Botanical Council’s Sustainable Herbs Program, sustainability is about producing herbal remedies “that are good for people and good for the environment” and involves taking steps to ensure that companies “are also working to sustain livelihoods and the earth.” Please discuss. Swaroop: We are learning and using the traditional knowledge from ...

Botanicals Today

by James Gormley | April 1, 2023

A booming market with a growing commitment to sustainability. The panel: Denis Alimonti, Director of U.S. Nutrition, Maypro, Purchase, NY, www.maypro.com Josef A. Brinckmann, Research Fellow for Medicinal Plants and Botanical Supply Chain, Traditional Medicinals, Sebastopol, CA, www.traditionalmedicinals.com Bill Chioffi, Chief Strategy and Innovation Officer, Nammex, Gibsons, BC, Canada, www.nammex.com Annie Eng, CEO, HP Ingredients, ...

Ready to Bloom: How Advanced Delivery Technologies Support the Growth of the Herbs and Botanicals Supplements Market

by Barri Sigvertsen | April 9, 2020

Where once a supplement ingredient may have taken all of the glory, individuals and brand owners alike are increasingly aware of the importance of the supplement delivery technology and the role it can play in meeting their personal health goals. This comes as the ways in which consumers define and cultivate health continues to expand, ...

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