quality assurance
Alkemist Labs’ Elan Sudberg and “Next-Generation Transparency”
(NIE) spoke with Elan Sudberg, CEO of Garden Grove, CA-based Alkemist Labs, and here’s what he had to say about what he calls “Next Generation Transparency:” “There’s an emerging movement I call ‘Next Generation Transparency,’ which is propelled by consumers who want to know more about the ingredients, like how they were grown, processed and ...
Building Trust Through Transparency
We have a running joke here at The Shelton Group about using the title “Strategically Disrupting the Transparency-Synergy Paradigm, Authentically.” Indeed, transparency has officially entered overused buzzword territory, and often means as little as all those other buzzwords. But we’re still highlighting it in the work we do for our clients, because they are all ...
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