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Eighth Annual NIE New Ingredient Awards Call for Entries

sweetener


Natural Sweeteners in Nutraceuticals: Finding the Right Balance Between Health & Taste

by Evelyn Reinson | August 1, 2025

We’ve all seen it: a successfully formulated supplement that checks every box; clinically supported ingredients, sustainable packaging, an on-trend wellness claim, only to fall flat because of one thing. Taste. In the nutraceutical space, flavor isn’t just a nice-to-have; it’s a critical factor in consumer adherence and long-term product success. No matter how powerful the ...

Sugar Reduction Best Practices

by Nathan Pratt | December 5, 2018

The functional food revolution has changed the way that consumers today eat, as more brands are innovating products with tailored and specific functional benefits, like immune, digestive or heart health. Thirty percent of consumers now eat functional foods at least once a week, and research shows that 85 percent of consumers globally consider food to ...

Sweeten Up With Natural Alternatives

by Melissa Kvidahl | May 1, 2014

New FDA regulations will highlight added sugar content on the labels of food and beverages where it can’t be ignored or buried in ingredients lists. Suppliers are responding with sugar substitutes that sweeten the pot in both taste and nutrition. This past February, the U.S. Food and Drug Administration (FDA) announced proposed changes to food ...

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