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Eighth Annual NIE New Ingredient Awards Call for Entries

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[Extra! Extra!] Glanbia Nutritionals’ 2025 Nutrition Trends for Active Adults Report

by Mike Straus | October 1, 2025

Active nutrition products come in many forms, from protein shakes to hydration packs and more. As more consumers continue to embrace active lifestyles, Glanbia Nutritionals noted in its 2025 Nutrition Trends for Active Adults report that clean-label claims and functional ingredients are influencing consumers’ purchasing decisions. Glanbia cited the top emerging nutrition trends for active ...

[Extra! Extra!] Omega-7 Fatty Acids and the Nutricosmetics Market

by Mike Straus | September 2, 2025

The nutricosmetics, or beauty-from-within, market, is a diverse one with a wide range of applications. Nutricosmetics consumers are frequently interested in skin health, hair health and nail health, seeking natural ways to improve their appearance using nutritional supplements. Now, emerging clinical research is finding that omega-7 fatty acids, in particular, could be the next big ...

[Extra! Extra!] When to Splurge, When to Save: Consumers at the Beauty Counter

by Joy Choquette | September 2, 2025

As the healthy hair, skin and nail market heats up, so do shoppers’ buying habits. However, not all purchases are created equal. In statistics gathered by McKinsey Global Beauty Consumer Survey1 from February of this year, the consumer packaging goods company found that individuals are more selective in their purchases. Particularly, which beauty and hair ...

[Extra! Extra!] Vitaquest Releases its 2024/2025 Market Report on Dietary Supplement Trends

by Mike Straus | August 1, 2025

The dietary supplement market is experiencing growth in various ways, with several emerging supplements showing upward trends. A 2024/2025 market report from Vitaquest shows that there is high demand for collagen supplements, nootropics, pre-, pro- and post-biotics, women’s health supplements and sports nutrition supplements, among others. Perhaps one area of unexpected growth? Pet health supplements. ...

[Extra! Extra!] 6 Unique Muscle and Strength Ingredients From Gencor

by Eric Munson | August 1, 2025

Gencor (Austin, TX) provides an array of ingredients for athletic men and women that cater to various needs. Maggie McNamara, vice president of global marketing, elaborated on how some of the company’s ingredients can help support muscle strength, growth, performance and recovery. Levagen+ Levagen+, a branded palmitoylethanolamide (PEA) ingredient, has been clinically proven to enhance ...

[Extra! Extra!] AI and Functional Food Ingredient Discovery

by Mike Straus | June 2, 2025

Artificial intelligence is ubiquitous in 2025, and the latest industry it has transformed is the food and beverage sector. Meanwhile, consumers are increasingly demanding more from their functional food and drink products, and manufacturers are always on the hunt for the next breakthrough ingredient. Now, manufacturers are using AI to discover and profile new bioactive ...

[Extra! Extra!] Four Ingredients for Men’s Health Support

by Eric Munson | June 2, 2025

Cepham’s (Somerset, NJ) ingredient portfolio includes four products that can help support men’s health. Anand Swaroop, PhD, founder and president of Cepham elaborated on the science and health benefits of these ingredients. Furosap Furosap is a water-soluble fenugreek seed extract containing protodioscin to boost free and total testosterone levels, improve sperm profile and morphology, enhance ...

[Extra! Extra!] Targeting Your Audience for Bone and Joint Health

by Janet Poveromo | June 2, 2025

Lindsay Cole, sales & business development manager with New Jersey-based Balchem, noted opportunities in the bone and joint health space. “As the consumer demographic for bone and joint health supplementation continues to evolve, brands need to redefine their offering to target this audience,” she said. “For example, there are promising opportunities to dial up the ...

[Extra! Extra!] Vitamin B12 Deficiency and Neurological Dysfunction in Older Adults

by Mike Straus | May 1, 2025

There’s no shortage of new cognitive health ingredients hitting the market, but perhaps one highly effective cognitive health supplement for seniors is actually an old ingredient. A 2025 study published in the Annals of Neurology examined the effects of vitamin B12 deficiency on cognitive performance in otherwise healthy elderly adults. The study found that low ...

[Extra! Extra!] MAHA’s Effect on the Weight Loss Market

by Lisa Schofield | May 1, 2025

In mid-November, 2024, Robert F. Kennedy Jr. was chosen to lead the U.S. Department of Health and Human Services. His approach to leading the department’s initiatives was swiftly labeled “MAHA,” for Make America Healthy Again. Politics aside, this is a noble goal. And t here’s little doubt that his MAHA agenda will impact the natural ...

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