NIE 2023 01 02
Micah Osborne, President, Stratum Nutrition
Stratum Nutrition 2213 Missouri Ave. Carthage, MO 64836 Phone: (800) 970-4479 Stratum Nutrition, a business of ESM Technologies, LLC, is a trusted ingredient innovator and supplier to product formulators for human and pet health. Stratum offers a portfolio of research-supported ingredients and technology that stand out in their respective health categories as being progressive, safe ...
The Nature of “Sustainable Nutrition”
Kerry’s goal for sustainable nutrition is to reach more than 2 billion people with sustainable nutrition solutions by 2030; however, to succeed in doing this we must be cognisant of the changing nature and perception of “sustainable nutrition.” Consumers are demanding sustainability; there’s no doubt about it. This shift has become even more prevalent in ...
PR, the Pandemic and Communication Lessons Learned
One of the aspects I appreciate about communications is that it’s always evolving. We cannot live without it. No matter the obstacles placed before us, we find a way, and sometimes a better way, to tell stories, make conversation, educate, persuade, pitch and relate to each other. It’s been nearly two years since the start ...
Innovation Slowed During the Pandemic: A Wharton Study Tells Us How to Fix It.
Did innovation in new product development slow during the pandemic? Or did the pandemic foster new ways of thinking and creativity—the results of which will explode on the scene in new products and new thinking in the next 12 months? I heard this debate as I walked the aisles of recent trade shows, produced by ...
Trademark and Brand Protection Strategies: United States and Abroad
A trademark is a word, symbol or phrase (or even a smell or sound) that is used to distinguish the source of goods and services on the market from every other brand out there. As opposed to copyright or patent rights which expire, trademarks can last in perpetuity if properly maintained. This provides enduring value ...
Seeing Clearly
Out of the five senses, the sense of sight may be one of the most valued. According to research published in 2019 in JAMA Opthalmology, in a cross-sectional survey of U.K. adults from the general public, sight was the most valued sense. These results suggested that people would on average choose 4.6 years of perfect ...
Study Shows that Endogenous Anti-Viral Defense Supports Gut Health
According to researchers of a newly published study, a new function of a known defense mechanism discovered: (RNAi) not only fights viruses, it also regulates the protein balance of intestinal cells. RNAi is able to recognize, bind, and ultimately degrade RNA from viruses. This prevents the production of viral proteins. With the help of green ...
Study Shows Link Between Essential Amino Acid Intake and High Muscle Strength
A study published on the National Library of Medicine National Center for Biotechnology Information website linked dietary essential amino acid (EEA) intake with high muscle strength in Korean older adults. The study, performed by Jihyun Im, Hyoungsu Park and Kyong Park, states that “This population-based cross-sectional study included 5,971 participants aged ≥65 years from the ...
Talking Heart-Supportive Nutrition With Kate Quackenbush
Nutrition Industry Executive (NIE) asked Kate Quackenbush, Communications Director for France-based Gnosis by Lesaffre to expand on the topic of nutritional support for cardiovascular health. NIE: What is the state of the market for dietary supplement ingredients for cardiovascular health? Quackenbush: I would reference a recent survey of 3,500 dietary supplement consumers from the Industry ...
Chew on That! Opportunities in the Digestive Support Space
Digestion is on the minds of millions and for good reason. When it is not a smooth operation, it can ruin the day or night. Borborygmus. Funny word, but when it occurs, it can either be embarrassing or very uncomfortable, and often, it is both. Stomach gurgling beyond the occasional “bweerk” is cringeworthy. And thanks ...
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