NIE Nutraceuticals
Safe, Effective Antioxidants
Improved consumer and scientific understanding of antioxidants help grow the market. The human body is in a constant state of metabolic reactions, several of which generate free radicals that need to be quenched since they can cause damage to cells, tissues and vital organs. “The human system has the potential to quench these free radicals, ...
Antioxidant Makeover
Have antioxidant health claims lost credibility? In recent years, antioxidants have been added to an array of food, beverages and supplements for their perceived health benefits. From fruit juices to popsicles, breakfast cereals and gummy snacks, and scores of dietary supplements, numerous labels prominently display the word, “antioxidant.” However, advances in the research on antioxidants ...
Mineral Efficient
Increased awareness of their benefits and improved technology is driving the growth of mineral sales. Essential for a variety of bodily functions, minerals are experiencing good and consistent growth, said Max R. Motyka, MS, RPh, consultant to Utah-based Albion (previously director of the human product division for 23 years). He noted the compound annual growth ...
Curcumin Power
As curcumin becomes more popular, ingredient suppliers and manufacturers are making quality and research priorities. A chemical compound found in turmeric (Curcuma longa), curcumin has been utilized for thousands of years as a spice in food and is known as a principal healing agent in ayurveda. Further, curcumin’s powerful antioxidant factor and anti-inflammatory effects have ...
Probiotic Reach
As the list of the health benefits probiotics offer expands, suppliers and manufacturers must take a number of factors into account to ensure that the finished product is stable and effective.According to the firm BCC Research, the global market of probiotic ingredients, supplements and foods nearly reached $27.1 billion in 2013 and will grow at ...
The Due Diligence of Aging Gracefully and Naturally
Long before Botox and hair extensions, consumers looked to natural ways to fade away wrinkles and grow longer hair, and they are coming full circle in the 21st Century with natural ingredients and supplements.Beauty is only skin deep, and promotes personality rather than good looks. And that’s the way it should be.In an age when ...
Antioxidants Move On
Abundant evidence suggests that eating whole fruits, vegetables, and whole grains—all rich in networks of antioxidants and their helper molecules— provides protection against many of the scourges of aging, and consumers have bought into supplementing where their diets are lacking.“The market of antioxidants is one of the oldest segments of the dietary supplements category,” said ...
Continued Enzyme Success
According to Markets and Markets, North America’s specialty enzyme market is known for its niche con- sumer segment and developed technologies. Global industrialization is a major driver behind growing market share for specialty enzyme, but the U.S. is the single largest market for specialty enzymes. “The enzyme market is growing rap- idly and has been for ...
Made With Vitamin K
As studies continue to confirm vitamin K’s benefits, suppliers prepare for its appearance in a growing number of supplement categories.Vitamin K refers to a group of chemically similar fat-soluble compounds called naphthoquinones. According to Natural Standard, vitamin K1 (phytonadione) is the natural form of vitamin K found in plants and acquired primarily through dietary consumption. ...
Probiotic Promise
Research and advancements are setting the stage for even more success in the category.Still considered in its infancy stage, the probiotics market continues to grow in the double digits. The United States drove global sales of probiotic supplements the past couple years with more than a 20 percent increase in sales. In fact, for digestive ...
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