In response to the growing consumer demand for “Tiny doses, Mighty wins,” Nutriventia (India) has announced the launch of its comprehensive delivery system platform “Enhanced Delivery for Greater Efficacy” (EDGE) platform. Billed as “technology that transforms milli-grams into mighty-grams,” Nutriventia pharma experts have developed precision delivery systems for increasingly sophisticated ingredients used in natural health support products.
EDGE encompasses four technologies, each offering unique formulation capabilities:
Dispersible Solutions: Dispersible solutions dissolve quickly in the mouth with the help of saliva. Supplements in these forms such as fast-dissolving tablets and orally disintegrating films are rapidly absorbed and begin working immediately. “A significant number of Americans have difficulty swallowing standardized pills, leading to anxiety and inconsistent supplement routines,” explained Rajat Shah, Nutriventia co-founder. “Dispersible solutions offer a convenient alternative.”
Modified Release: Immediate release of a supplement’s full contents often impact efficacy, as some ingredients work best when released over specific duration profiles. Nutriventia’s sustained-release technology delivers actives slowly and steadily, supporting long-lasting results. For many ingredients, Shah noted, releasing the entire dose at once is at best ineffective and at worst can overwhelm the system. Additionally, the quick spike from immediate release fails to provide extended benefits, often requiring customers to take multiple doses.
Nanoencapsulation Solutions: Some ingredients are water-averse, making them notoriously difficult to formulate in functional foods and beverages. Nutriventia’s nanoencapsulation techniques enhance the performance of a poorly soluble nutraceutical ingredients by improving water dispersibility, stability and bioavailability. These technologies ensure hydrophobic ingredients arrive intact in the GI (gastrointestinal) system, where they can be effectively dispersed and absorbed.
Taste Masking for Gummies and More: Gummies, chews, stick packs, dissolving strips and beverages all depend on palatability for market success, and this is where expert taste-masking becomes prominent. According to Shah, Nutriventia’s taste-masking platform transforms challenging flavors of active ingredients whether bitter, astringent, or peculiar into a much more agreeable, neutral state. “Our proprietary process not only neutralizes inherent taste but also empowers brands to customize flavors according to their consumer’s distinct preferences, without any interference from the original active ingredient.
A related challenge is that off-tasting ingredients often require manufacturers to add more sugar or flavoring to mask unwanted taste, leaving less room for the active ingredient, and sometimes necessitating multiple doses, or gummies. “Nutriventia’s gummy expertise lies in delivering low-dose, high-efficacy solutions that appeal to a wide range of consumers,” she commented.
“While Nutriventia is known worldwide for ingredient quality and continual re-investment in studies, our delivery system platforms form the scaffolding for consumer-centric efficacy,” Shah said. “As consumers become more adventurous in selecting nutraceutical products to support their health and wellness, the right technology and expertise will help brands deliver the ultimate supplement experience.”
For more information, visit www.nutriventia.com.


