active nutrition market
The Performance Reset: What’s Next for Active Nutrition
The active nutrition market is moving beyond the gym, creating new opportunities for ingredient suppliers and formulators to rethink what performance means. For decades, sports nutrition was defined by a relatively narrow set of consumers and outcomes. Athletes, bodybuilders and dedicated fitness enthusiasts seeking more energy, more muscle and faster recovery. That definition no longer ...
Fueling Performance
Active nutrition ingredients go beyond the physical. Active nutrition ingredients are rapidly growing in popularity among consumers, and have even crossed over into other health categories. While these ingredients have long focused on physical endurance and exercise performance, emerging active nutrition ingredients are now being applied for mental and emotional health as well as everyday ...
New Research Reveals Shifting Priorities in Active Nutrition
Exclusive research has shown clear changes in the preferences and priorities of the active nutrition market, which will shape its progression in 2020 and beyond. The collaboration between FrieslandCampina Ingredients (The Netherlands) market research experts, FMCG Gurus, pinpoints three overarching global trends. Tapping into “a holistic approach to health,” “conveniently nutritious” and “conscious indulgence”will help ...
Don't Miss Out!
Industry Professionals
Stay Informed!
Stay informed about the latest health, nutrition, and wellness developments by signing up for a FREE subscription to Nutrition Industry Executive magazine and digital newsletter.
Once subscribed, you will receive industry insights, product trends, and important news directly to your doorstep and inbox.
Featured Listings:
