energy
Emerging From the Man Cave
Men have come out of fear-restraints to seek—and use—supplements that support their health. There’s nothing toxic about catering to the masculine body and mind. Men, especially those who are firmly in middle-age now (Millennials) are a ripe consumer base for supplements as well as functional beverages that help them be their best, most robust selves, ...
Who Drinks Energy Drinks?
A meta-analysis of 71 studies across many countries, published between 2007 and 2021 and included males and females aged 16 to 53 sought to quantify who was the biggest consumer of energy drinks (ED) and why. According to the authors, most studies (37) found that ED consumption was done for studying and exams. In some ...
Kerry Releases Functional Beverage Consumer Research Report
Immune, gut and heart health continue as important concerns for functional beverage consumers, while beauty and sports performance are on the rise, according to new research by Kerry (Ireland). Kerry surveyed more than 10,000 consumers from 18 countries across North America, South America Europe, the Asia Pacific, South Africa and Australia to learn more about ...
Dwayne “The Rock” Johnson Launches Natural Energy Drinks
Dwayne “The Rock” Johnson has recently launched a new line of natural energy drinks called ZOA Energy. The brand is said to “nourish your body with natural energy, not fuel it with fake buzz.” The brand, according to its website, values positivity, healthy energy, and lifting others up. The ZOA Energy team is comprised of ...
Increasing and Maintaining Energy the Natural Way
Lack of energy and fatigue have become core consumer concerns. Innovations in the natural energy ingredient market provide results without the crash. Having the energy to perform both physically and mentally at optimal levels is an important aspect of our overall health. Nobody wants to feel sluggish or fatigued, yet many turn to pick-me-up options ...
Just One Energy Drink May Hurt Blood Vessel Function
Young, healthy adults experienced notably diminished blood vessel function soon after consuming one energy drink, according to preliminary research from a small study to be presented in Chicago, IL at the American Heart Association’s Scientific Sessions 2018, a premier global exchange of the latest advances in cardiovascular science for researchers and clinicians. Energy drink consumption ...
High Energy!
Using natural ingredients to perk up consumers. As a nation, we are overtired. According to a survey conducted by the National Safety Council, 97 percent of Americans have at least one of the leading risk factors for fatigue, which include working at night or in the early morning, working long shifts without breaks and working ...
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