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Ashwagandha in the Age of Stress

by John Quilter | December 1, 2022

We are living through times of huge stress. As Innova Market Insights noted in 2020, “Recent events have had a significant effect on mental wellbeing, with many people facing increased rates of anxiety off the back of the COVID-19 pandemic.”1 Since then, of course, new sources of uncertainty have emerged—inflation, economic volatility and a seemingly ...

Rising Demand For Healthy Food and Beverages Driving Adaptogen Market’s Growth

by Shari Barbanel | August 24, 2022

The rising demand for healthy food and beverages is expected to propel the growth of the adaptogens market, according to a recent report from the Business Research Company. Adaptogens help the body respond to stress, anxiety, fatigue and overall wellbeing. For instance, in October 2020, according to a 2020 Food & Health Survey by the International ...

Keeping Cognitive Support Top of Mind

by James Gormley | May 1, 2022

The panel: Denis Alimonti, Director, Maypro Proprietary & Branded Ingredients, Purchase, NY, www.maypro.com Annie Eng, CEO, HP Ingredients, Bradenton, FL, https://hpingredients.com Julie Impérato, Marketing Manager, Nexira, Rouen, France and Somerville, NJ, http://nexira.com Kristen Marshall, Digital Marketing Manager, Verdure Sciences, Noblesville, IN, https://vs-corp.com David Pihlcrantz, Technical Director, GCI Nutrients, Burlingame, CA, https://gcinutrients.com Abey Thomas, Head of ...

Achieving Stress-free Sleep

by Shari Barbanel | December 1, 2021

The pandemic has only amplified the issues Americans are having with getting a stress-free night of rest. Natural ingredients may be the solution. It is shocking no one to say that Americans are stressed out. And if we weren’t feeling enough stress, the COVID-19 pandemic caused the nation to not only deal with the virus ...

SIRIO’s Nutra-Innovation Team Tackles Global Demand for Novel Mood and Stress Health Formulations

by Shari Barbanel | June 16, 2021

SIRIO Group’s (China) global Nutra-Innovation Team is rapidly intensifying efforts to create new formulations in different delivery formats for mood and stress relief. The team’s focus follows a year of global lockdowns in which consumers faced significant challenges. This has led to a rise in demand for products that enhance personal health and wellness—mind and body—with formulations that ...

Supporting Immunity

by Lisa Schofield | September 1, 2020

The pandemic has caused worldwide concern—and that stress has caused the greatest need ever for effective immune-support products. Without a doubt, the current pandemic has changed how people worldwide view protecting their health. Immunity. Immune system. These terms are at the forefront of public consciousness more than ever before. But there’s something that the pandemic ...

Gut Check

by Janet Poveromo | January 10, 2020

Digestive health can be considered an underserved market of the dietary supplement industry with enormous growth opportunity. According to the 2019 HealthFocus U.S. Trend Study, gastrointestinal/gut health is one of the largest growing health concern categories. Probiotics are still the market leader in digestive health space when it comes to supplements, with a predicted compound ...

A Good Mood Plan

by Janet Poveromo | September 4, 2019

Life can be stressful and sometimes overwhelming, but consumers facing these challenges are now looking to natural ingredients to help calm down and pull themselves out of their funk. Jacob Fishback, sales supervisor with Lief Organics in Valencia, CA, explained that the healthy mood category is on an upward trend—mental health and awareness is at ...

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