According to Angie Rimel, marketing communications manager at Gelita USA (Sergeant Bluff, IA), as the conversation around weight management continues to evolve, consumers and product developers are shifting their focus from weight loss to body composition—specifically preserving and building lean muscle while reducing fat mass.
“This has become particularly relevant with the growing use of GLP-1 medications, as rapid weight loss can also result in the loss of valuable muscle mass,” Rimel said.
BodyBalance is Gelita’s patented Bioactive Collagen Peptides ingredient, which was developed to support lean muscle development and healthy body composition. Clinical research has shown that when combined with resistance exercise, BodyBalance can increase lean muscle mass while reducing fat mass, supporting a “lose fat, not muscle” approach to healthy weight management.
“As consumers place greater emphasis on strength, metabolic health, and healthy aging, ingredients that support muscle quality and body composition are becoming an important part of the broader wellness conversation,” Rimel explained.
For more information, visit www.gelita.com.
