NIE 2018
Vision Protection
The impact of clinically proven natural ingredients on vision health is becoming clear to consumers. How important is vision to Americans? An independent poll found that Americans rank “losing eyesight” highly among the worst health concerns that could affect them. The public opinion poll, which was commissioned by Research! America and the Alliance for Eye ...
The Proliferation of Probiotics
Funny how obscure terms sometimes take root and bloom in the consciousness of the masses. Take probiotics for example. It’s not an understatement to assert that only a decade ago, not many consumers were aware of the word, much less wanting to use them. Oh, and not many probiotics products were readily available. Now, if ...
Great Expectations for Taste, Texture and Nutrition
It may be said that the ultimate goal of the food scientist is to alter foods’ textures so that healthy stuff tastes really good. “One of the biggest shifts we have noticed is that consumers are no longer pursuing deprivation-style diets and therefore are less and less willing to compromise on taste,” said Noman Khan, ...
The ROI of Knowing Your Audience
There are many names for the people you’re trying to reach as a nutrition industry marketer. You might call them your audience, your customer or your target market. You think about this group often because without them, all of the objectives you set and plans you put in place cease to serve a purpose. As ...
The Diabetes & Celiac Disease Connection
Where Are We Now? Diabetes: According to the Centers for Disease Control and Prevention (CDC), there are 30.3 million people with diabetes (9.4 percent of the U.S. population) including 23.1 million people who are diagnosed and 7.2 million people (23.8 percent) undiagnosed. The numbers for prediabetes indicate that 84.1 million adults (33.9 percent of the ...
Remembering the Details
Maintaining memory and cognitive health is not an issue that should be thought of lightly. Here’s how ingredient suppliers and manufacturers are working to help keep consumers’ minds sharp. The National Institute on Aging (NIA) defines cognitive health as “the ability to clearly think, learn and remember.” This is only one component of brain health, ...
Mediterranean Diet May Have Lasting Effects on Brain Health
A new study shows that older people who followed a Mediterranean diet retained more brain volume over a three-year period than those who did not follow the diet as closely. The study is published in the January 4, 2017, online issue of Neurology, the medical journal of the American Academy of Neurology. But contrary to ...
The Next Generation of Female Supplement Users
In the Euromonitor report—Young Women’s Health: Global Attitudes Towards Health, Fitness and Wellbeing Among the Under 30s and Market Impact—“taking health supplements is very common among under 30s females. As many as 71 percent of this group said they take health supplements or vitamins […]” Young women sometimes draw inspiration from popular figures who are ...
A New Era for Women
Powerful natural products emerge for female consumers. The Participants Are: • Jocelyn Bérubé, Executive Vice President, Scientific & Regulatory Affairs, innoVactiv, Montreal, QC, Canada, www.innovactiv.com • Michael Chernyak, President, CK Ingredients, Oakville, ON, Canada, www.ckingredients.com • Dan Lifton, President, Maypro’s Proprietary Branded Ingredients Group, Purchase, NY, www.maypro.com • Kate Quackenbush, Director of Communications, NattoPharma USA, ...
Got Menopause? Get Mediterranean!
A new study, whose results were presented on March 18, 2018 at the ENDO 2018 conference of the Endocrine Society, showed that post-menopausal women who ate a Mediterranean diet had better bone and muscle mass than did peers who did not follow the Mediterranean diet. Brazilian researchers led by Thais Rasia Silva, PhD, conducted their ...
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