Ingredient Innovations
Extending Your Healthy Timespan
Science-backed ingredients help maintain health and wellness in an aging world. In a January 2026 report from Innova Market Insights,1 consumers of all ages care more about healthy aging. Older adults, such as Boomers and Generation X, are focusing more on physical and social well-being. Younger generations, such as Millennials and Generation Z, care more ...
Protein & Collagen Supplements Step Up to Consumers’ Daily Lifestyle Expectations
Collagen supplements are a huge trend for aesthetics and joints, while standard proteins handle muscle, but consumers are increasingly using and combining them for broader health, driven by a “beauty and wellness” narrative. “We’re seeing protein show up in mainstream brands and consumer consumption moments as opposed to the traditional sports and active nutrition brands ...
The Natural Man
Natural ingredients for holistic men’s health support. According to Grand View Research, the global men’s health supplement market was estimated at $75.09 billion in 2024 and is expected to grow at a compound annual growth rate (CAGR) of 10.07 percent from 2025-2030, reaching a valuation of $132.13 billion. The growth of the men’s health supplements ...
The Digestive Power of Biotics & Enzymes
Biotics vs. Enzymes Biotics and enzymes are both used for digestive and gut health. However, there is often confusion as to their roles and functions. “Biotics are the ‘distance runners’ of gut health often requiring days or even weeks before noticing a benefit. In contrast, microbial enzymes demonstrate digestive health benefits within minutes and hours. ...
A New World for Weight Management
Consumer use of appetite suppressant drugs are just one of the realities natural ingredient suppliers consider in this category. As obesity continues to rise worldwide, weight-loss products are becoming increasingly popular. In the U.S., according to the Centers for Disease Control and Prevention (CDC), about 42 percent of adults are obese. Furthermore, about 65 percent ...
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