NIE Columns
James Street, Global Marketing Director, Prinova
Prinova 300 Park Blvd., Ste. 500 Itasca, IL 60143 Phone: (630) 868-0300 Email: [email protected] Website: www.prinovaglobal.com Prinova is a leading global supplier of ingredients and premix manufacturing solutions for the food, beverage and nutrition industries. Prinova holds strategic stocks in numerous distribution centers around the world to ensure continuity of supply, with liquid and dry ...
Buying, Breaking & Rebuilding Brand Belief after Supplement M&A
If you have been in the supplement industry for a while, the recent deal flow feels familiar. Brands are being bought and sold. Portfolios are being pruned. Specialists are stepping in to steward assets that no longer fit their prior owners. In 2024, Clorox exited its Better Health Vitamins, Minerals and Supplements (VMS) business in ...
Beyond the Symptom Shelf: A More Connected View of Pet Nutrition
Pet health is often marketed in neat sections: digestion, mobility, skin and coat, calming, immune support and senior care. Those categories make it easier to shop and formulate around by labeling a common or recognizable need. But an animal’s biology is not organized like a store shelf. Digestion affects nutrient availability. The intestinal environment is ...
Bryan Gray, Senior Marketing Manager, North America, Probi AB
Probi USA Inc. 9609 153rd Ave. N.E. Redmond WA 98052 Phone: (425) 883-9518 E-mail: [email protected] Website: www.probi.com Within the Care and Wellness Division of Symrise, Probi is a global company focused exclusively on developing, producing and delivering clinically proven biotic solutions. Founded in 1991 at Lund University in Sweden, Probi now operates in more than ...
Building Trust Through Disagreement: Communication Strategies in a Polarized World
When an oxygen tank exploded aboard Apollo 13 on April 13, 1970, the mission to land on the moon ended in an instant. Three astronauts were suddenly fighting for their lives nearly 200,000 miles from Earth, while engineers and flight controllers inside NASA’s Mission Control in Houston, TX raced to solve problems that had never ...
Quantifying Credibility: The NScore Framework for Scientific Integrity
How objective scoring models can benchmark and elevate the credibility of nutrition products. The Credibility Problem Has a Measurement Problem The nutrition industry has never had more science at its disposal—clinical trials, mechanistic studies, real-world evidence, biomarker data and increasingly sophisticated analytics are expanding the evidence base behind ingredients and finished products. Yet greater access ...
Electrolytes & Hydration—The New Daily Ritual
The popularity of electrolyte products has shifted them from specialized athletic recovery tools into everyday wellness essentials. Paramita Mondal, senior export executive with Eskag Pharma Pvt Ltd/West Bengal Chemical Industries Limited in Kolkata, West Bengal, India, noted that the global electrolyte category is expanding briskly. She pointed to Grand View Research, 2026; Fact.MR, 2026; and ...
Trends in Contract Manufacturing
The latest advancements and innovations for contract manufacturers and private labelers. According to Grand View Research, the global dietary supplement contract manufacturing market size is projected to reach $121.2 billion by 2030, growing at a compound annual growth rate (CAGR) of 12.6 percent from 2025-2030.1 Contract manufacturers offer international market expertise and support. They can ...
Dr. Nora Khaldi, Founder and CEO, Nuritas
Nuritas New Canaan, CT Email: [email protected] Website: www.nuritas.com Nuritas is a biotechnology company pioneering the discovery of clinically proven peptides from food sources through AI. The company’s proprietary platform identifies naturally occurring peptides with the potential to improve human health across multiple health aspects and applications. Dr. Nora Khaldi is a mathematician with a PhD in ...
Ingredient Advances in Blood Glucose & Metabolic Health
It wasn’t that long ago that blood glucose was a number most people thought about once a year, if that. A value that showed up on your annual labs, and your doctor never mentioned it unless it flagged a problem. Now, more people are wearing it on their arms and watching it on their phone ...
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