ashwagandha
![[Sponsored Content] KSM-66: Why Vertical Integration Matters](https://niemagazine.com/wp-content/uploads/2024/01/roots-in-sack-300x200.jpg)
[Sponsored Content] KSM-66: Why Vertical Integration Matters
Ashwagandha (Withania somnifera) root extract, has garnered significant attention over the past decade. According to the 2021 Herb Market Report, Ashwagandha ranks #7 in mainstream supplement channels and #4 in the Natural supplement sector, with consumers spending over $92 million in 2021. However, the increasing popularity of ashwagandha has caused supply chain strain, potentially leading ...
Kartikeya Baldwa, CEO, Ixoreal Biomed
Ixoreal Biomed Inc. 1039 Selby Ave. Los Angeles, CA 90024-3105 Phone: (310) 424-5535 E-mail: [email protected] Ixoreal Biomed Inc. 8Plot No-1057-F2, PBN Center, Rd. No. 45, Jubilee Hills, Hyderabad-500033 Telangana, India. Phone: +91-40-2355-4386 Ixoreal Biomed, a nutraceutical company with offices in Los Angeles, CA and Hyderabad, India, is at the forefront of scientific innovation in the ...
![[Sponsored Content] KSM-66 Ashwagandha: A Beacon of Sustainability and Social Responsibility](https://niemagazine.com/wp-content/uploads/2024/01/woman-outside-300x200.jpg)
[Sponsored Content] KSM-66 Ashwagandha: A Beacon of Sustainability and Social Responsibility
At KSM-66 Ashwagandha, sustainability is not just a buzzword; it’s the core of our identity. Stemming from the ideals of the 1992 United Nations Conference on the Environment, we are committed to a sustainable system where every element prospers without compromising the planet or its people. Our adherence to the Convention on Biological Diversity is ...
![[Sponsored Infographic] Rooted in Tradition: Ashwagandha’s Path to Modern Health](https://niemagazine.com/wp-content/uploads/2024/01/roots-in-sack-with-powder-300x200.jpg)
[Sponsored Infographic] Rooted in Tradition: Ashwagandha’s Path to Modern Health
Discover the remarkable benefits of Ashwagandha (Withania somnifera), often hailed as the “King of Herbs” for its extensive health advantages. Our infographic, “Roots for Health,” delves into the vital distinctions between using ashwagandha roots versus leaves, underscoring the importance of root extracts for safety and efficacy. It sheds light on traditional practices, modern research, regulatory ...
Ashwagandha—The Perfect Ingredient for a Stressed-out World
We are living through times of huge stress. As Innova Market Insights noted in 2020, “Recent events have had a significant effect on mental wellbeing, with many people facing increased rates of anxiety off the back of the COVID-19 pandemic.” Since then, of course, new sources of uncertainty have emerged—inflation, economic volatility and a seemingly ...
![[Sponsored Content] Roots to Rejuvenate, Leaves to Decompose](https://niemagazine.com/wp-content/uploads/2023/11/Chopping-web-1200w-300x300-1698938016.jpg)
[Sponsored Content] Roots to Rejuvenate, Leaves to Decompose
The ashwagandha root, scientifically known as Withania somnifera, has been a cornerstone of ayurvedic medicine for millennia, earning its title as the “King of herbs.” Its prominence in the holistic health sector and among the general populace has surged in recent years, thanks to its profound health benefits. Current projections suggest that the global ashwagandha ...
![[Sponsored Content] Introducing Ashwagandha Wisdom](https://niemagazine.com/wp-content/uploads/2023/11/ksm-ashwagandha16404-1200w-274x300.jpg)
[Sponsored Content] Introducing Ashwagandha Wisdom
Ashwagandha Wisdom is an initiative developed to provide brand owners and formulators with comprehensive and insightful content, which enables them to make informed decisions in the rapidly expanding ashwagandha market. This innovative platform is the result of the strategic collaboration between the Nutrition Industry Executive magazine and KSM-66 Ashwagandha. Ashwagandha Continues its Rapid Growth Ashwagandha, ...
Ashwagandha in the Age of Stress
We are living through times of huge stress. As Innova Market Insights noted in 2020, “Recent events have had a significant effect on mental wellbeing, with many people facing increased rates of anxiety off the back of the COVID-19 pandemic.”1 Since then, of course, new sources of uncertainty have emerged—inflation, economic volatility and a seemingly ...
Functional Nutrition for Changing Consumer Needs
Fifty years ago, Kerry was a small dairy company in the southwest of Ireland. Today, it’s a global leader in sustainable nutrition, health and food and beverage ingredients. One of the reasons it’s been able to grow is its commitment to scanning the horizon and keeping in touch with the way consumers’ nutrition needs have ...
SIRIO’s Nutra-Innovation Team Tackles Global Demand for Novel Mood and Stress Health Formulations
SIRIO Group’s (China) global Nutra-Innovation Team is rapidly intensifying efforts to create new formulations in different delivery formats for mood and stress relief. The team’s focus follows a year of global lockdowns in which consumers faced significant challenges. This has led to a rise in demand for products that enhance personal health and wellness—mind and body—with formulations that ...
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