formulation
The Plant-based Revolution
How Nutraceuticals Are Embracing the Shift to Natural Ingredients. Plant-based nutrition did not arrive as a disruption; it unfolded as a quiet revolution. There was no single breakthrough or headline moment, it advanced through small, deliberate steps: the rise of clean labels, the steady embrace of natural origins and the slow recalibration of consumer values. ...
Blood Sugar: The New Key Pillar of Wellness
Natural ingredients for blood sugar health have taken a new path. According to Kash Rocheleau, CEO of Icon Foods based in Portland, OR, “The market for blood sugar-supporting ingredients and supplements is gaining serious momentum, and it’s not just about diabetes anymore. Consumers are getting smarter about metabolic health and are proactively managing blood sugar ...
Natural Sweeteners in Nutraceuticals: Finding the Right Balance Between Health & Taste
We’ve all seen it: a successfully formulated supplement that checks every box; clinically supported ingredients, sustainable packaging, an on-trend wellness claim, only to fall flat because of one thing. Taste. In the nutraceutical space, flavor isn’t just a nice-to-have; it’s a critical factor in consumer adherence and long-term product success. No matter how powerful the ...
![[Extra! Extra!] AI and Functional Food Ingredient Discovery](https://niemagazine.com/wp-content/uploads/2025/05/Ingredients-for-Food-Beverages-300x296-1748618975.jpg)
[Extra! Extra!] AI and Functional Food Ingredient Discovery
Artificial intelligence is ubiquitous in 2025, and the latest industry it has transformed is the food and beverage sector. Meanwhile, consumers are increasingly demanding more from their functional food and drink products, and manufacturers are always on the hunt for the next breakthrough ingredient. Now, manufacturers are using AI to discover and profile new bioactive ...
From Bitter to Better: The Art and Science of Flavor Masking in Supplements
The supplement industry has evolved well beyond its roots of bitter tinctures and chalky tablets. Today’s consumers expect more than just efficacy, they seek an experience. From chewables to gummies to ready-to-drink liquids, the sensory journey now plays a defining role in product success. As a result, flavor masking has transformed from a functional afterthought ...
Checking on Supplements: NAD’s Recent Guidance on Substantiating Ingredient vs. Product Claims
Imagine a breakthrough dietary supplement that solves all your problems—you’ll lose weight, feel calm and relaxed, reduce bloating, sleep better, wake up happier and have more energy. Sound too good to be true? Maybe. But what if studies show that the ingredients in the supplement each support those claims—would that be false advertising? On Aug. ...
Excipient Evolution
The active ingredients may be the star of the show, but excipients are the workhorses behind the scenes. One would not technically think of excipients when teasing out the concept of a new or improved dietary supplement formula—but they are a critical component. They have not been static, either. Excipients have evolved to adapt to ...
CRN Adopts New Guidelines for Melatonin Supplements
The Council for Responsible Nutrition (CRN) has announced the adoption of two sets of new voluntary guidelines: one focused on the formulation, labeling and packaging of melatonin-containing dietary supplements marketed for sleep support, and another dedicated to the labeling of gummy dietary supplements. The updated melatonin guidelines provide recommendations addressing intentional overages during manufacturing, child-deterrent ...
Transparency in Nutraceutical Manufacturing
Inspection and track and trace solutions for nutraceuticals. More than half (55 percent) of consumers say having “transparent and open business practices” builds trust in a company and trust in a company makes consumers more likely to buy their product (68 percent), recommend them to a friend or colleague (59 percent) and even pay more ...
UW’s Advanced Gummies and Jellies Course Offers Online Learning for Candy, Vitamin and Supplement Makers
The Department of Food Science at the University of Wisconsin–Madison (UW) will be offering its Advanced Gummies and Jellies Course through an online platform this fall due to public health concerns. The course, which will be active Nov. 2-20, includes pre-recorded lectures and labs as well as live online Q&A sessions. Registration is open through ...
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