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immune health


[Extra! Extra!] 3 Immune Health Ingredients Across Life Stages

by Eric Munson | September 2, 2025

As the immune health category continues to grow, Kaneka Probiotics (Houston, TX) is uniquely positioned to meet the clinically studied solutions across life stages, according to the company. It has three ingredients for immune health consisting of AB21 for children and adults, KAPB Mature Immune Defense for older adults and DR7 with data in upper ...

Investing In Immune Ingredients

by Eric Munson | September 2, 2025

Sales of immune health ingredients remain strong and are expanding to all demographics. Immune health is one of the fastest growing health categories and continues to grow stronger. According to Research and Markets, global sales of immunity health supplements grew from $67.39 billion in 2024 to $72.77 billion in 2025. The category is expected to ...

Functional Foods for Immune Support

by Dr. William D. Clark | June 2, 2025

The COVID-19 pandemic heightened consumer interest in immune health, leading to an increased demand for functional foods that support the immune system. A survey indicated that 60 percent of respondents purchased fruits or vegetables, and 44 percent bought supplements in capsule form to proactively support their immune health.1 What once was a seasonal spike in ...

[Extra! Extra!] The Gut and Immune Health Benefits of Benicaros

by Eric Munson | January 9, 2025

Benicaros is a plant-based precision prebiotic fiber ingredient from Netherlands-based NutriLeads BV. “Benicaros is supported by multiple clinical, mechanistic and safety studies that demonstrates this multifunctional ingredient strengthens gut health and trains faster, smarter and stronger immune responses,” said Dr. Joana Carneiro-Wakefield, CEO of NutriLeads. NutriLeads conducted a 10-week randomized, double-blind, clinically controlled study with ...

[Extra! Extra!] Review Sheds Light on Long COVID

by Lisa Schofield | September 1, 2024

Researchers analyzed dozens of previous studies into long COVID to examine the number and range of people affected, the underlying mechanisms of disease, the many symptoms that patients develop, and current and future treatments. Long COVID, also known as Post-COVID-19 condition, is generally defined as symptoms persisting for three months or more after acute COVID-19. ...

Regenerating the Force Field

by Lisa Schofield | September 1, 2024

Immune support remains a priority for consumers—keep it fresh with science-backed ingredients. Feeling blah for a bit is either a signal that something wicked this way comes (an immune assault by an opportunistic virus) or it can be the result of a sluggish immune system. Being overworked and overstressed can open the door to bouts ...

Kerry Group Launches Digital Innovation Hub

by Shari Barbanel | May 15, 2024

Kerry Group (Ireland) has unveiled its new digital innovation hub for supplements, a major step forward in Kerry’s mission to redefine the space, according to the company. A one-stop-shop for customers, the hub will feature invaluable information including: Expert interview videos with Kerry’s leading scientists and subject matter experts New proprietary global research, featuring consumer ...

Prebiotics Could Chart New Immune Category Growth, Says Clasado

by Shari Barbanel | February 19, 2024

Clasado Biosciences (U.K.) has shared its perspective on the evolving immune health product market and the expanding role of prebiotics, shedding light on potential immune health market movement in 2024. The immune health category saw an intense period of growth during the COVID-19 pandemic, and still holds strong potential. Research firm Future Market Insights for ...

Developing Stand-out Immune Health Products for a Third of the U.S. Population

by Rob Brewster | October 3, 2023

How blood sugar levels can impact immune health. Immune health has been, and will most likely be, one of the top reasons consumers seek supplementation. While other categories of supplements may be perceived as situational—sports and joint health products, for example—immune health seems to always be relevant no matter the individual or the time of ...

Emerging From the Man Cave

by Lisa Schofield | September 1, 2023

Men have come out of fear-restraints to seek—and use—supplements that support their health. There’s nothing toxic about catering to the masculine body and mind. Men, especially those who are firmly in middle-age now (Millennials) are a ripe consumer base for supplements as well as functional beverages that help them be their best, most robust selves, ...

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