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Eighth Annual NIE New Ingredient Awards Call for Entries

NIE Features


Fab Fiber

by Mike Straus | April 1, 2025

Here’s how fiber and biotic ingredients are evolving. Fiber and biotic ingredients are having a moment. The fiber/biotic ingredient market is experiencing remarkable growth as consumers increasingly discover the benefits of biotics, driven by an expanding knowledge among consumers of the importance of a robust microbiome. One recent survey found that fiber ranks second on ...

That’s Soporific!

by Lisa Schofield | April 1, 2025

Night after night of healthy, rejuvenating sleep is elusive for many people. Here’s the trick: They have to relax first. Figuring out a new formula to help people relax and enjoy a sound slumber shouldn’t make you lose sleep—there’s tremendous impetus for entering this space, and many strong ingredients to work with. And there are ...

Leadership Forum: Improving Quality

by Mike Straus | March 1, 2025

Industry experts discuss the current state of the natural ingredients market and how suppliers can meet high expectations for quality. The panel: David Alcaraz, Senior Vice President of Quality Assurance, Vitaquest, West Caldwell, NJ, https://vitaquest.com Elan Sudberg, CEO, Alkemist Labs, Garden Grove, CA, www.alkemist.com Leena Pradhan-Nabzdyk, PhD, Co-founder and CEO, Canomiks, Rochester, MN, www.canomiks.com Rocco ...

Pour La Femme

by Lisa Schofield | March 1, 2025

The women’s health supplement market is still blossoming; here are ideas to formulate new products. It’s not the age you’re in, it’s the stage – this is an apt description of women’s health. It all starts in the teens years after menarche, and it appears that today’s teen girls are more proactive about their health. ...

Reframing Aging

by Eric Munson | March 1, 2025

Natural ingredients aim to provide a longer health span. Worldometer data shows the global life expectancy is now at 73.3 years and the perception of “growing old” is evolving. Today’s consumers are leaving behind the negative concept of “anti-aging” to embrace the natural aging process instead. According to NielsenIQ (NIQ), healthy aging is no longer ...

30 Year Review 1995-2025

by VRM Media | January 9, 2025

Nutrition Industry Executive’s 30 Years of News After the Dietary Supplement Health and Education Act (DSHEA) passed in 1994, Publisher Dan McSweeney launched Vitamin Retailer magazine. The following year he launched Nutrition Industry Executive (NIE) magazine. In honor of the publication’s 30th anniversary, we looked back at some of the industry’s major milestones, and reflect ...

The First 30: Celebrating the Synergy of NIE & The Supplement Industry

by Lisa Schofield | January 9, 2025

The panel: Karen Howard, CEO, Executive Director, Organic & Natural Health Association, Washington, D.C., www.organicandnatural.org Rob Brewster, President, Ingredients by Nature, Montclair, CA, www.ingredientsbynature.com Steve Mister, President and CEO, Council for Responsible Nutrition (CRN), Washington, D.C., www.crnusa.org Michael McGuffin, President, American Herbal Products Association (AHPA), Silver Spring, MD, www.ahpa.org Maggie McNamara, Vice President of Global ...

Top 30 Ingredient Suppliers

by VRM Media | January 9, 2025

In commemoration of Nutrition Industry Executive (NIE) magazine’s 30th anniversary, we assembled a list of 30 companies who helped shape and build the natural products industry. Most of the companies on the list are top mainstays; others have made their mark more recently. All have had a positive effect on the natural product industry. We ...

Healthy Hearts: Innovations in Cardiovascular Ingredients

by Mike Straus | January 9, 2025

Here’s how heart health ingredients are advancing. The panel: Annie Eng, CEO, HP Ingredients, Bradenton, FL, https://hpingredients.com Denisse Colindres, Senior Manager, Nutrition Communication, Beneo-Institute, Mannheim, Germany, www.beneo.com Greg Cumberford, Vice President of Science & Regulatory, Natures Crops, Winston-Salem, NC, www.naturescrops.com Nicole Lemus, Director, Americas, Gnosis by Lesaffre, Lille, France, www.gnosisbylesaffre.com Shelby Agan, Senior Scientific Affairs, ...

The Digestive Power of Biotics & Enzymes

by Eric Munson | January 9, 2025

Biotics vs. Enzymes Biotics and enzymes are both used for digestive and gut health. However, there is often confusion as to their roles and functions. “Biotics are the ‘distance runners’ of gut health often requiring days or even weeks before noticing a benefit. In contrast, microbial enzymes demonstrate digestive health benefits within minutes and hours. ...

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