NIE Features
The Natural Man
Natural ingredients for holistic men’s health support. According to Grand View Research, the global men’s health supplement market was estimated at $75.09 billion in 2024 and is expected to grow at a compound annual growth rate (CAGR) of 10.07 percent from 2025-2030, reaching a valuation of $132.13 billion. The growth of the men’s health supplements ...
Building a Solid Foundation for Bone & Joint Health
There are several ways to address the needs of consumers seeking to reinforce their skeletal structure. Abroad demographic seeks natural bone health products—and the needs vary. According to Marie Parks, Ingredient Science Specialist, with Stratum Nutrition (Carthage, MO), “Sales estimates and projections for dietary supplements in the bone and joint health category vary greatly according ...
Cognitive Health for All Ages
Here’s how cognitive health ingredients are getting smarter. Cognitive health has taken center stage for consumers of all ages. From busy young professionals looking to gain an extra edge, to senior citizens aiming to preserve their cognitive capacity, cognition is on everyone’s mind. As such, the American cognitive health supplements market reached $3.21 billion in ...
Throwing One’s Weight Around: Profiling Weight Loss Ingredients
Because weight-loss products improve self-image as well as health, the category continues to thrive. We tend to cheerlead people who are on a weight-loss regimen and are seeing success; and we tend to also be inspired and motivated to do so ourselves should we feel the need to slim down. How can the weight-loss product ...
Freedom From Pain
Proactive consumers of all ages value natural ingredients to maintain quality of life with less pain and inflammation. According to the National Institutes of Health (NIH), when the body suffers an injury or infection, inflammation is a normal part of the healing process. Most people are familiar with acute inflammation where the skin swells up, ...
Fab Fiber
Here’s how fiber and biotic ingredients are evolving. Fiber and biotic ingredients are having a moment. The fiber/biotic ingredient market is experiencing remarkable growth as consumers increasingly discover the benefits of biotics, driven by an expanding knowledge among consumers of the importance of a robust microbiome. One recent survey found that fiber ranks second on ...
That’s Soporific!
Night after night of healthy, rejuvenating sleep is elusive for many people. Here’s the trick: They have to relax first. Figuring out a new formula to help people relax and enjoy a sound slumber shouldn’t make you lose sleep—there’s tremendous impetus for entering this space, and many strong ingredients to work with. And there are ...
Leadership Forum: Improving Quality
Industry experts discuss the current state of the natural ingredients market and how suppliers can meet high expectations for quality. The panel: David Alcaraz, Senior Vice President of Quality Assurance, Vitaquest, West Caldwell, NJ, https://vitaquest.com Elan Sudberg, CEO, Alkemist Labs, Garden Grove, CA, www.alkemist.com Leena Pradhan-Nabzdyk, PhD, Co-founder and CEO, Canomiks, Rochester, MN, www.canomiks.com Rocco ...
Pour La Femme
The women’s health supplement market is still blossoming; here are ideas to formulate new products. It’s not the age you’re in, it’s the stage – this is an apt description of women’s health. It all starts in the teens years after menarche, and it appears that today’s teen girls are more proactive about their health. ...
Reframing Aging
Natural ingredients aim to provide a longer health span. Worldometer data shows the global life expectancy is now at 73.3 years and the perception of “growing old” is evolving. Today’s consumers are leaving behind the negative concept of “anti-aging” to embrace the natural aging process instead. According to NielsenIQ (NIQ), healthy aging is no longer ...
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