NIE Features
Investing In Immune Ingredients
Sales of immune health ingredients remain strong and are expanding to all demographics. Immune health is one of the fastest growing health categories and continues to grow stronger. According to Research and Markets, global sales of immunity health supplements grew from $67.39 billion in 2024 to $72.77 billion in 2025. The category is expected to ...
Naturally Beautiful: The Growing Market for Natural Products in the Hair, Skin & Nails Market
What new products, delivery systems and trends are pushing this market forward now? The hair, skin and nails category has always been an interesting one in the marketplace. Ads from the early 19th century boast everything from hair color restoration (be gone, gray strands) to freckle elimination, rough skin smoother, and the banning of baldness. ...
Formulating For Quality
Here’s what formulators say about the challenges and opportunities related to bringing new products to market. The panel: Alicia Kasch, Vice President, Ribus Inc., Sparks, NV, https://ribus.com Asa Waldstein, Principal, Apex Compliance, Boulder, CO, https://apexcomplianceprogram.com Danny Hofeditz, Director, Quality & Product Innovation, Aquanova, New York, NY, https://aquanova.de Gene Bruno, DBM, Chief Scientific Officer, Nutraland USA, ...
Improving Muscle Mass
Ingredients for muscle and strength are experiencing a holistic and diverse approach to address consumer expectations. The muscle and strength category has been expanding from traditional “muscle-building” to holistic muscle health including strength, recovery, mobility and inflammation management. According to Coherent Market Insights, the global workout supplements market is projected to reach $47.87 billion by ...
Ingredients for Food & Beverages
NIE examines the latest ingredient advancements for food and beverage applications. Food and beverage applications for nutraceutical ingredients are on the rise as consumers seek out more convenient ways to incorporate functional ingredients into their diets. Millennials and Generation Z in particular, are leading demand for these products, with functional beverages replacing alcohol for many ...
The Natural Man
Natural ingredients for holistic men’s health support. According to Grand View Research, the global men’s health supplement market was estimated at $75.09 billion in 2024 and is expected to grow at a compound annual growth rate (CAGR) of 10.07 percent from 2025-2030, reaching a valuation of $132.13 billion. The growth of the men’s health supplements ...
Building a Solid Foundation for Bone & Joint Health
There are several ways to address the needs of consumers seeking to reinforce their skeletal structure. Abroad demographic seeks natural bone health products—and the needs vary. According to Marie Parks, Ingredient Science Specialist, with Stratum Nutrition (Carthage, MO), “Sales estimates and projections for dietary supplements in the bone and joint health category vary greatly according ...
Cognitive Health for All Ages
Here’s how cognitive health ingredients are getting smarter. Cognitive health has taken center stage for consumers of all ages. From busy young professionals looking to gain an extra edge, to senior citizens aiming to preserve their cognitive capacity, cognition is on everyone’s mind. As such, the American cognitive health supplements market reached $3.21 billion in ...
Throwing One’s Weight Around: Profiling Weight Loss Ingredients
Because weight-loss products improve self-image as well as health, the category continues to thrive. We tend to cheerlead people who are on a weight-loss regimen and are seeing success; and we tend to also be inspired and motivated to do so ourselves should we feel the need to slim down. How can the weight-loss product ...
Freedom From Pain
Proactive consumers of all ages value natural ingredients to maintain quality of life with less pain and inflammation. According to the National Institutes of Health (NIH), when the body suffers an injury or infection, inflammation is a normal part of the healing process. Most people are familiar with acute inflammation where the skin swells up, ...
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