NIE Columns
Innovation and Adaptation for a More Resilient Nutrition Industry Supply Chain
As we approach year-end and take stock in the current state of the nutritional supplement industry supply chain, we are seeing continued improvement with a mix of challenges and opportunities. For the industry overall, I believe we are at a kind of crossroads of innovation and adaptation. The global events of the past few years ...
Addressing Joint Health in Pets
Pets have become important members of many American families. In fact, according to Statista, “In 2023, around 66 percent of American households reported that they owned at least one pet, an increase of about 18 percent since the start of the survey period in 1988.” Dogs remain the most popular pet, followed by cats and ...
Power Play
The panel: Hannah Ackermann, RD, Director of Marketing, COMET, Schaumburg, IL, https://comet-bio.com Denis Alimonti, Director, U.S. Nutrition, Maypro Group, Purchase, NY, www.maypro.com Vince Forte, Technical Development Manager, MORRE-TEC Industries, Union, NJ, https://morretec.com Julianne Gardner, Marketing & Communications Coordinator, Stratum Nutrition, Carthage, MO, www.stratumnutrition.com Niamh Hunt, PhD, Manager, Immune Health, Kerry, Beloit, WI, www.kerry.com Mark McLaughlin, ...
Rod Shelley, Business Development Manager, Marinova
Marinova Pty Ltd 249 Kennedy Dr. Cambridge, Tasmania 7170 Australia Phone: +61 3 6248 5800 Website: www.marinova.com.au Marinova Pty Ltd is an Australian biotechnology company dedicated to the development and production of high purity seaweed extracts. Marinova specializes in the research, development and manufacture of fucoidan compounds—highly bioactive polysaccharides derived from select species of brown ...
Modern Marketing Mistakes
Much of the marketing communications that I see these days leaves a lot to be desired. Examples of gratuitous pandering and blatant virtue signaling abound. Obsequious social and environmental preaching are at the forefront instead of clear, consistent, cohesive messaging. It has probably never been more difficult to teach best practices in marketing to business ...
Compliance in the Global Nutraceutical Market: Ensuring Consumer Safety and Business Success
In the intricate landscape of today’s global market, nutraceutical companies encounter a multitude of complex regulatory compliance frameworks and standards that require careful navigation. Governing bodies such as the FDA (U.S. Food and Drug Administration), EFSA (European Food Safety Authority), and CFDA (China Food and Drug Administration) play a significant role in shaping these regulations, ...
Spice is the Variety of Life: New Ideas for Developing Custom Formulations
Personalized or precision nutrition focuses on an individual rather than a group of people, and it’s becoming increasingly popular among consumers, health practitioners, and researchers worldwide. It’s reported that the global personalized nutrition and supplements market size was valued at $43.40 billion in 2022 and is expected to grow at a CAGR of 15 percent ...
Nathan Cox, Chief Business Officer, Lief Raws
Lief Raws 28903 Avenue Paine Valencia, CA 91355 Phone: (661) 568-6393 Website: https://liefraws.com/ Lief Raws is a quality-driven and science-focused performance ingredient supplier providing forward-thinking ingredients to the continuously adapting market. The company works with its partners every step of the way, including during product formulation, scientific education, marketing and ideation development, as well as ...
Nutrition Industry Supply Chain and Regenerative Agriculture
Supply chain conditions for the nutrition industry are still a work in progress, but they are definitely showing encouraging signs of improvement. Warehouse inventory levels are increasing, lead times for ingredients, raw materials and packaging are decreasing, and prices are starting to come down. Though we’re not quite at the 2019 pre-pandemic levels and lead ...
The 6 Costs of Entry for DTC Supplement Brands
There is no question that growth in direct-to-consumer (DTC) business has exploded over the last decade. Many digitally native brands have disrupted their industries, demonstrating the power that comes with owning your customers’ experience. DTC e-commerce sales have tripled in the past six years, and analysts predict sales will reach $150–$200 billion in the next ...
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